Secrets Behind K-pop Demon Hunters' Global Success
A new study reveals the 3-wave viral strategy that made 'K-pop Demon Hunters' a global hit, topping charts in 93 countries and boosting Korean tourism. Discover the secrets!
Category : Search result: datadriven marketing
Marketing veteran's job search struggle after layoff
A marketing professional with 16 years experience shares her job search exhaustion after layoff. Learn structured strategies for effective career transition and overcoming job market challenges.
Affleck's Super Bowl Ad with Aniston, Brady Creates Buzz
Ben Affleck's new Dunkin' Super Bowl commercial featuring Jennifer Aniston and Tom Brady has become the most anticipated ad of 2024. Discover why this star-studded spot is generating massive buzz before its release.
BPCL, HPCL, IOC shares surge as crude prices drop to $61
BPCL, HPCL, and IOC shares surged up to 3% as Brent crude fell to $61, boosting OMC margins. Peace talks between Ukraine and Russia could further impact oil markets. Learn how this affects investors.
AI Ad Explosion in India Fuels Brand Dilution Fears
Indian brands like Coca-Cola and Pidilite are using AI for cheap, fast ads, but experts warn this risks creative similarity and erodes brand authenticity. Discover the double-edged sword of AI in advertising.
Koraput Launches 108 Mandis for Kharif Procurement
Koraput administration launches 108 mandis for Kharif marketing season starting Dec 11, targeting 15 lakh quintals rice from 44,104 farmers with strict anti-middlemen measures.
Bloom Agency Wins Global Digital Marketing Award
Bloom digital marketing agency wins Global Recognition Award 2024 for exceptional social media marketing services. Discover how they transform brands worldwide!
Mastering Brand Visibility in the Age of AI
Discover how brands are adapting their digital strategies to remain visible to AI algorithms and maintain customer connections in the evolving technological landscape.
IIT Delhi's 6-Month Brand Management Program
IIT Delhi CEP introduces a 6-month Executive Certificate in Brand Management through live online sessions. Enhance marketing skills with industry experts. Apply by Nov 29, 2025.
Gen Z Fake Wedding Trend: Brands Cash In
Gen Z is embracing fake weddings as social events, and brands like Zepto are leveraging this trend for marketing. Discover how staged weddings are becoming the new marketing frontier in urban India.
Brands Spy on Rivals' Influencer Strategies
Indian consumer brands are using forensic analysis of competitors' influencer campaigns to boost ROI. Learn how this new trend is reshaping marketing strategies.
Karnataka CM: Buy 10 lakh tonnes maize from state farmers
Karnataka CM Siddaramaiah directs marketing federation to purchase 10 lakh tonnes of maize, urges Centre to stop imports and buy from state farmers instead.
Indian Oil Companies to Post 50% Profit Growth in FY26
Indian oil marketing companies projected to achieve over 50% operating profit growth in FY26, reaching $18-20 per barrel. Strong marketing margins drive earnings despite global volatility. #OilIndustry #IndiaEconomy
Adobe Buys Semrush in $1.9 Billion AI Marketing Deal
Adobe announces $1.9 billion acquisition of Semrush at 77.5% premium to enhance AI marketing capabilities. Deal expected to close in H1 2026. Read more.
India's Biggest Growth Marketing Hiring Drive Announced
WebEngage partners with Metamorph to host India's largest hiring drive for growth marketing professionals, creating 500+ opportunities. Apply now!
Sidharth Malhotra lipstick ad cut costs vs Kareena, Alia Bhatt
GoodGlam CEO reveals how signing Sidharth Malhotra for lipstick campaign saved millions versus A-list actresses charging Rs 1.5-3 crore. Viral 'Tested on Sid' strategy worked wonders!
Padel & Pickleball: New Marketing Magnets for Brands
Discover why Indian consumer giants like Zomato, McDonald's, and ITC are betting big on emerging sports padel and pickleball for marketing and engagement.
Viral Apology Trend: Brands Say Sorry for Being Too Good
Indian brands like Volkswagen and Myntra are issuing mock apologies for their excellent services. This clever marketing trend boosts engagement by over 60%. Discover what's behind the #SorryNotSorry craze.
Microsoft Uses Influencers to Attract Youth to Copilot
Microsoft deploys influencer marketing strategy with popular creators like Alix Earle to boost Copilot adoption among younger users. Learn how this challenges ChatGPT dominance.
Google Ads Expert Anaam Tiwary Helps Brands Get 3X ROI
Discover how Anaam Tiwary, India's premier Google Ads specialist, helps businesses generate high-quality leads and achieve 3x ROI through strategic digital advertising campaigns.
SEOagency.in: 91% Retention & New GEO Model Launch
Indian digital marketing leader SEOagency.in celebrates exceptional customer loyalty while introducing innovative Generative Engine Optimization to transform ROI-driven digital growth strategies.
MoEngage raises $100M for AI marketing expansion
San Francisco and Bengaluru-based customer engagement platform MoEngage raises $100 million in Series E funding led by Goldman Sachs Asset Management and B Capital to accelerate AI-powered marketing solutions and expand across North America and APAC regio
Cosplay Career: Indian Influencers Monetize Passion
Discover how Indian cosplayers are transforming their creative passion into profitable careers through brand collaborations, social media influence, and dedicated fan communities at events like Comic Con India.
Q2 FY2025 Earnings Beat Estimates: Metals, OMCs Lead
Kotak Securities report reveals stellar Q2 FY2025 results with metals and OMCs leading earnings beat. Discover which sectors exceeded estimates and the outlook for Indian markets.
Bharat DMF Digital Icon Awards 2025: India's Digital Excellence
India's most prestigious digital excellence awards return in 2025, honoring innovators, brands, and creators shaping the nation's digital future. Discover the categories, nomination process, and celebration details.
Coca-Cola Uses AI for Christmas Ad in Marketing Revolution
Coca-Cola revolutionizes holiday advertising with groundbreaking AI-created Christmas campaign. Discover how artificial intelligence is transforming marketing and why Coke's GenAI chief is sending a crucial message to traditional ad agencies.
India's D2C Marketing Revolution: Beyond Sales
Discover how Indian D2C brands are shifting from aggressive sales tactics to building genuine customer relationships through storytelling and community engagement.
MICA Launches Social Media Influencer Programme
MICA Ahmedabad introduces groundbreaking Digital Creators Programme, transforming social media enthusiasts into professional content creators with industry-ready skills.
FedEx VP Reveals Monday Motivation Secrets
Discover how FedEx's Vice President of Marketing, Nitin Tatiwala, transforms Monday blues into productive energy with his unique morning routine and leadership philosophy.
Baroda to Global SEO: Chandigarh Couple's Success Story
Discover how a Chandigarh-based couple transformed their dreams into reality, rising from Baroda roots to become global SEO leaders through determination and strategic career moves.
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