Category : Search result: Kharif Marketing Season 202526


UP Uses GPS to Track Foodgrain Transport, Curb Theft

Uttar Pradesh mandates GPS tracking for all vehicles transporting foodgrains from FCI depots to fair price shops. Over 5,000 vehicles are now under digital surveillance to prevent diversion and black marketing.

2025: The Year Indian OTT Nailed Franchise Sequels

Discover how 2025 marked a turning point for Indian streaming, with major franchises like 'Paatal Lok', 'Panchayat', and 'The Family Man' delivering high-quality, successful new seasons that broke the 'sequel curse'. Read the full analysis.

Ad budgets move from TV to digital as youth habits change

Youth-focused brands are reallocating advertising budgets from English-language TV channels to digital platforms like YouTube and Instagram, driven by changing viewership patterns. Explore the impact on marketing strategies.

Punjab's First Maize Hybrid Seed Trial Succeeds

ICAR-IIMR Ludhiana's successful maize hybrid seed trial in Punjab promises to slash cultivation costs, double farmer income, and reduce dependency on southern India for seeds. Discover how this breakthrough aids local seed production.

Santa's Branding Lesson: Why Every Brand Needs a Grinch

Discover how Santa became a global brand icon. The secret isn't just Coca-Cola's red suit, but Dr. Seuss's Grinch providing strategic opposition. Learn how Indian brands like Amul and Tanishq use this same principle.

Eveready CEO on Storytelling for Legacy Brands

Eveready CEO Anirban Banerjee told students at Narula Institute of Technology how legacy brands use storytelling to connect across generations. Learn key insights from his talk.

Delhi Cafe's Viral Obituary-Style Employee Post

Wongdhen Cafe in Delhi goes viral with a creative, obituary-style 'Employee of the Month' post for staffer Abhishek, sparking massive social media engagement and conversation.

39 Market Secretaries Chargesheeted in Haryana

Haryana State Agricultural Marketing Board takes action against 39 secretaries for financial & procedural lapses. Details on the charges and government's crackdown inside.

Page 1 of 4