Star Health Introduces India's First AI Insurance Ad
Star Health Insurance pioneers India's first AI-generated advertising campaign, revolutionizing insurance marketing with cutting-edge technology and emotional storytelling.
Star Health Insurance pioneers India's first AI-generated advertising campaign, revolutionizing insurance marketing with cutting-edge technology and emotional storytelling.
Truecaller introduces ROI of Trust, its first comprehensive measurement suite tracking attention, trust, confidence and advertising impact at scale for brands in India.
India sees a 70% surge in complaints against offshore betting ads on platforms like Instagram and Facebook. Despite a new gaming ban, apps like 1xBet and Parimatch exploit legal loopholes. Read the full investigation.
Indian streaming platforms are increasingly adopting brand-sponsored content to overcome monetization challenges as digital advertising remains nascent and subscriptions plateau. Learn how this strategy is reshaping content creation.
Jharkhand achieves massive digital education transformation as over 33,000 government schools get equipped with state-of-the-art ICT labs, bridging the digital divide for millions of students.
Delhi High Court questions Patanjali's controversial 'dhokha' advertisement campaign targeting rival chyawanprash brands, raising concerns about fair competition in Ayurveda market.
Bollywood legend Madhuri Dixit faces massive backlash from disappointed fans after Toronto event promoted as 'meet and greet' turns out differently. Fans demand apology for alleged false advertising.
Discover how Karnataka is leveraging cutting-edge technology to revolutionize skill development programs, reaching millions with innovative digital learning solutions.
India's most prestigious digital excellence awards return in 2025, honoring innovators, brands, and creators shaping the nation's digital future. Discover the categories, nomination process, and celebration details.
A resourceful Indian man turned down big corporate deals and instead sold advertising space on his wedding suit, raising an impressive ₹8.86 lakh through small businesses and individual sponsors.
Exclusive: Polygon and Anq partner to create India's first government securities-backed stablecoin model, marking a major leap in digital finance innovation.
Bollywood superstar Salman Khan finds himself in legal trouble after a misleading pan masala ad sparks controversy and potential violation of advertising guidelines.
Discover the shocking reality behind India's struggling e-governance portals and how technical glitches are denying citizens access to essential services.
In a major digital push, Adani Group partners with global software leader Autodesk to revolutionize infrastructure planning and construction across its diverse business portfolio.
Coca-Cola revolutionizes holiday advertising with groundbreaking AI-created Christmas campaign. Discover how artificial intelligence is transforming marketing and why Coke's GenAI chief is sending a crucial message to traditional ad agencies.
India is revolutionizing digital identity with Aadhaar 2.0, featuring quantum-safe cryptography, AI-powered security, and blockchain technology for unprecedented protection.
India's digital transformation reaches new heights as UPI expands internationally, digital public infrastructure evolves, and tech innovations reshape governance and economy. Exclusive insights on India's digital leap.
In a landmark move for India's pension system, India Post Payments Bank partners with EPFO to offer doorstep digital life certificate services, revolutionizing pensioner verification.
India's UPI ecosystem achieves unprecedented growth with record-breaking ₹272.8 lakh crore transaction value in October 2024, marking a massive 56% year-on-year surge as digital payments become mainstream.
India's Supreme Court takes stern stance against sophisticated 'digital arrest' scams that have extorted over ₹3,000 crore from citizens. Learn how cybercriminals are using fake police identities to terrorize victims.
India is building a groundbreaking quantum technology network to safeguard its digital infrastructure and economic future against cyber threats. Learn how this strategic initiative will protect everything from banking to defense.
India is developing a quantum technology-driven national network to safeguard digital assets and secure the economy against future cyber attacks. DST Secretary reveals ambitious plans for quantum-safe communications infrastructure.
India's digital payment landscape transforms as UPI QR codes explode to 67.8 crore, marking unprecedented growth in financial technology adoption across the nation.
Exclusive analysis of RBI's firm stance against stablecoins and how India's CBDC revolution could reshape the digital currency landscape. Discover the regulatory battle shaping India's financial future.
Google confirms users are seeing ads in Gemini AI responses. Company executive reveals this is part of testing phase for sponsored content integration in AI conversations.
India launches groundbreaking digital census initiative for fishing communities, creating comprehensive database to boost blue economy growth and sustainable development.
Google makes advertising history with its first-ever Thanksgiving TV commercial created entirely using Artificial Intelligence. Discover how AI brought Tom the Turkey to life in this heartwarming holiday campaign.
A Delhi Metro passenger's viral complaint about pan masala advertisements questioning their impact on public dignity receives official response from DMRC. Read the full story about civic responsibility and advertising ethics.
UIDAI establishes high-level committee to enhance Aadhaar security and functionality, preparing India's digital identity infrastructure for emerging technological challenges.
India's Aadhaar system is set for a massive technological transformation by 2032, incorporating cutting-edge AI, blockchain, and advanced security features to create a more secure and versatile digital identity ecosystem.