Global Ad Spend to Grow 8.8% in 2025, Hits $1.14 Trillion
WPP Media forecasts global ad revenue to reach $1.14 trillion in 2025, up from 6% to 8.8% growth, fueled by AI and resilient tariff strategies. Retail media to overtake TV ads.
Category : Search result: digital marketing transformation
39 Market Secretaries Chargesheeted in Haryana
Haryana State Agricultural Marketing Board takes action against 39 secretaries for financial & procedural lapses. Details on the charges and government's crackdown inside.
Varanasi's 3D Digital Twin Wins Smart City Award 2025
Varanasi (Kashi) bags the Smart City Innovation Award-2025 for its pioneering 3D Urban Spatial Digital Twin project, a first in India for comprehensive city planning and disaster management.
Mizoram Hosts 2025 Buyer-Seller Meet for Organic Farmers
Mizoram's agricultural sector gets a major boost as the state hosts a key buyer-seller meet. Minister PC Vanlalruata highlights rail connectivity and Rs 137 crore ginger procurement scheme. Read more.
Black Marketing of ₹10 Currency Notes Flagged in Jalandhar
Jalandhar police investigate black marketing of ₹10 currency notes. Syndicate charges ₹12 for a bundle of 10 notes. Authorities urge public to report such illegal activities immediately.
ISL Clubs Raise Alarm Over 'Commercial Impossibility'
All ISL clubs except East Bengal warn AIFF of an untenable financial crisis as central revenue dries up. The federation forwards the plea to the Sports Ministry. Read the full story.
Yami Gautam Slams 'Extortion' in Film Marketing Ahead of Dhurandhar
Yami Gautam criticizes paid hype and negative PR in Bollywood. Her post comes as Dhurandhar, starring Ranveer Singh, gets CBFC clearance and faces muted advance bookings.
Prayagraj Paddy Procurement Hits 27,096 MT, 161 Centres Open
Prayagraj's paddy procurement sees major boost with 161 centres & faster MSP payments. Over 4,400 farmers already paid Rs 4,701 lakh. Read about the new OTP-based system.
India's Digital Economy Grows at Twice GDP Pace: Report
India's digital economy is expanding at 2.6 times its GDP, driving Asia-Pacific's transformation. Discover the key drivers and future projections shaping this rapid growth.
GetReplies Secures $1M Seed Funding for AI Marketing Platform
Bangalore startup GetReplies launches an Agentic AI platform to unify fragmented marketing workflows, backed by $1M in seed funding led by Patni Family Office. Discover how it transforms B2B marketing.
LPG price cut for hospitality, ATF hike hits airlines
State oil firms slash commercial LPG cylinder price by Rs 10, offering relief to hotels & restaurants. However, ATF prices rise 5.4%, increasing airline operating costs. Details inside.
UAE's Next Mastermind Awards 2025 to Honour Innovators
The UAE's Next Mastermind Awards Conference 2025 will celebrate pioneers transforming healthcare, aesthetics, wellness, and digital sectors. Learn about the event and its vision.
BLW Digitizes Official Files in Digital India Push
Banaras Locomotive Works initiates major file digitization drive under Railway Board directives. Initiative aims to boost efficiency, transparency and work culture. Read more about this Digital India milestone.
Nagpur Woman Loses Rs1.48 Cr in Crypto Fraud
A Nagpur businesswoman lost Rs1.48 crore in a Dubai-based cryptocurrency scam. Learn how Platincoin fraudsters promised huge returns and duped multiple investors. Stay informed to protect your investments.
O'Leary: Content Creators Earn More Than Engineers Now
Shark Tank's Kevin O'Leary reverses his engineering degree advice, now champions content creators earning up to $800K. Discover why storytelling skills dominate 2025 job market.
Max Healthcare Expands Digital Transformation Partnership
Max Healthcare strengthens its strategic partnership with Progressive Infotech and Workelevate to accelerate digital transformation in healthcare services across India.
Secrets Behind K-pop Demon Hunters' Global Success
A new study reveals the 3-wave viral strategy that made 'K-pop Demon Hunters' a global hit, topping charts in 93 countries and boosting Korean tourism. Discover the secrets!
TCS and SAP announce 5-year AI and cloud partnership
TCS and SAP strengthen their 20-year partnership with new 5-year deal focused on AI-powered IT transformation, cloud services and accelerated innovation for global enterprises.
Marketing veteran's job search struggle after layoff
A marketing professional with 16 years experience shares her job search exhaustion after layoff. Learn structured strategies for effective career transition and overcoming job market challenges.
Affleck's Super Bowl Ad with Aniston, Brady Creates Buzz
Ben Affleck's new Dunkin' Super Bowl commercial featuring Jennifer Aniston and Tom Brady has become the most anticipated ad of 2024. Discover why this star-studded spot is generating massive buzz before its release.
BPCL, HPCL, IOC shares surge as crude prices drop to $61
BPCL, HPCL, and IOC shares surged up to 3% as Brent crude fell to $61, boosting OMC margins. Peace talks between Ukraine and Russia could further impact oil markets. Learn how this affects investors.
AI Ad Explosion in India Fuels Brand Dilution Fears
Indian brands like Coca-Cola and Pidilite are using AI for cheap, fast ads, but experts warn this risks creative similarity and erodes brand authenticity. Discover the double-edged sword of AI in advertising.
Koraput Launches 108 Mandis for Kharif Procurement
Koraput administration launches 108 mandis for Kharif marketing season starting Dec 11, targeting 15 lakh quintals rice from 44,104 farmers with strict anti-middlemen measures.
UST Named Aviva Investors' Digital Tech Partner
UST appointed as exclusive digital technology partner by Aviva Investors to accelerate digital transformation and enhance investment capabilities globally.
UST Named Aviva Investors' Digital Tech Partner
UST appointed as exclusive digital technology partner by Aviva Investors to accelerate digital transformation and enhance investment capabilities globally. Read more about this strategic partnership.
Bloom Agency Wins Global Digital Marketing Award
Bloom digital marketing agency wins Global Recognition Award 2024 for exceptional social media marketing services. Discover how they transform brands worldwide!
Mastering Brand Visibility in the Age of AI
Discover how brands are adapting their digital strategies to remain visible to AI algorithms and maintain customer connections in the evolving technological landscape.
IIT Delhi's 6-Month Brand Management Program
IIT Delhi CEP introduces a 6-month Executive Certificate in Brand Management through live online sessions. Enhance marketing skills with industry experts. Apply by Nov 29, 2025.
Gen Z Fake Wedding Trend: Brands Cash In
Gen Z is embracing fake weddings as social events, and brands like Zepto are leveraging this trend for marketing. Discover how staged weddings are becoming the new marketing frontier in urban India.
Brands Spy on Rivals' Influencer Strategies
Indian consumer brands are using forensic analysis of competitors' influencer campaigns to boost ROI. Learn how this new trend is reshaping marketing strategies.
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