Global Ad Spend to Grow 8.8% in 2025, Hits $1.14 Trillion
WPP Media forecasts global ad revenue to reach $1.14 trillion in 2025, up from 6% to 8.8% growth, fueled by AI and resilient tariff strategies. Retail media to overtake TV ads.
Category : Search result: marketing
39 Market Secretaries Chargesheeted in Haryana
Haryana State Agricultural Marketing Board takes action against 39 secretaries for financial & procedural lapses. Details on the charges and government's crackdown inside.
Mizoram Hosts 2025 Buyer-Seller Meet for Organic Farmers
Mizoram's agricultural sector gets a major boost as the state hosts a key buyer-seller meet. Minister PC Vanlalruata highlights rail connectivity and Rs 137 crore ginger procurement scheme. Read more.
Black Marketing of ₹10 Currency Notes Flagged in Jalandhar
Jalandhar police investigate black marketing of ₹10 currency notes. Syndicate charges ₹12 for a bundle of 10 notes. Authorities urge public to report such illegal activities immediately.
ISL Clubs Raise Alarm Over 'Commercial Impossibility'
All ISL clubs except East Bengal warn AIFF of an untenable financial crisis as central revenue dries up. The federation forwards the plea to the Sports Ministry. Read the full story.
Yami Gautam Slams 'Extortion' in Film Marketing Ahead of Dhurandhar
Yami Gautam criticizes paid hype and negative PR in Bollywood. Her post comes as Dhurandhar, starring Ranveer Singh, gets CBFC clearance and faces muted advance bookings.
Prayagraj Paddy Procurement Hits 27,096 MT, 161 Centres Open
Prayagraj's paddy procurement sees major boost with 161 centres & faster MSP payments. Over 4,400 farmers already paid Rs 4,701 lakh. Read about the new OTP-based system.
GetReplies Secures $1M Seed Funding for AI Marketing Platform
Bangalore startup GetReplies launches an Agentic AI platform to unify fragmented marketing workflows, backed by $1M in seed funding led by Patni Family Office. Discover how it transforms B2B marketing.
LPG price cut for hospitality, ATF hike hits airlines
State oil firms slash commercial LPG cylinder price by Rs 10, offering relief to hotels & restaurants. However, ATF prices rise 5.4%, increasing airline operating costs. Details inside.
Nagpur Woman Loses Rs1.48 Cr in Crypto Fraud
A Nagpur businesswoman lost Rs1.48 crore in a Dubai-based cryptocurrency scam. Learn how Platincoin fraudsters promised huge returns and duped multiple investors. Stay informed to protect your investments.
O'Leary: Content Creators Earn More Than Engineers Now
Shark Tank's Kevin O'Leary reverses his engineering degree advice, now champions content creators earning up to $800K. Discover why storytelling skills dominate 2025 job market.
Secrets Behind K-pop Demon Hunters' Global Success
A new study reveals the 3-wave viral strategy that made 'K-pop Demon Hunters' a global hit, topping charts in 93 countries and boosting Korean tourism. Discover the secrets!
Marketing veteran's job search struggle after layoff
A marketing professional with 16 years experience shares her job search exhaustion after layoff. Learn structured strategies for effective career transition and overcoming job market challenges.
Affleck's Super Bowl Ad with Aniston, Brady Creates Buzz
Ben Affleck's new Dunkin' Super Bowl commercial featuring Jennifer Aniston and Tom Brady has become the most anticipated ad of 2024. Discover why this star-studded spot is generating massive buzz before its release.
BPCL, HPCL, IOC shares surge as crude prices drop to $61
BPCL, HPCL, and IOC shares surged up to 3% as Brent crude fell to $61, boosting OMC margins. Peace talks between Ukraine and Russia could further impact oil markets. Learn how this affects investors.
AI Ad Explosion in India Fuels Brand Dilution Fears
Indian brands like Coca-Cola and Pidilite are using AI for cheap, fast ads, but experts warn this risks creative similarity and erodes brand authenticity. Discover the double-edged sword of AI in advertising.
Koraput Launches 108 Mandis for Kharif Procurement
Koraput administration launches 108 mandis for Kharif marketing season starting Dec 11, targeting 15 lakh quintals rice from 44,104 farmers with strict anti-middlemen measures.
Bloom Agency Wins Global Digital Marketing Award
Bloom digital marketing agency wins Global Recognition Award 2024 for exceptional social media marketing services. Discover how they transform brands worldwide!
Mastering Brand Visibility in the Age of AI
Discover how brands are adapting their digital strategies to remain visible to AI algorithms and maintain customer connections in the evolving technological landscape.
IIT Delhi's 6-Month Brand Management Program
IIT Delhi CEP introduces a 6-month Executive Certificate in Brand Management through live online sessions. Enhance marketing skills with industry experts. Apply by Nov 29, 2025.
Gen Z Fake Wedding Trend: Brands Cash In
Gen Z is embracing fake weddings as social events, and brands like Zepto are leveraging this trend for marketing. Discover how staged weddings are becoming the new marketing frontier in urban India.
Brands Spy on Rivals' Influencer Strategies
Indian consumer brands are using forensic analysis of competitors' influencer campaigns to boost ROI. Learn how this new trend is reshaping marketing strategies.
Karnataka CM: Buy 10 lakh tonnes maize from state farmers
Karnataka CM Siddaramaiah directs marketing federation to purchase 10 lakh tonnes of maize, urges Centre to stop imports and buy from state farmers instead.
Indian Oil Companies to Post 50% Profit Growth in FY26
Indian oil marketing companies projected to achieve over 50% operating profit growth in FY26, reaching $18-20 per barrel. Strong marketing margins drive earnings despite global volatility. #OilIndustry #IndiaEconomy
Adobe Buys Semrush in $1.9 Billion AI Marketing Deal
Adobe announces $1.9 billion acquisition of Semrush at 77.5% premium to enhance AI marketing capabilities. Deal expected to close in H1 2026. Read more.
India's Biggest Growth Marketing Hiring Drive Announced
WebEngage partners with Metamorph to host India's largest hiring drive for growth marketing professionals, creating 500+ opportunities. Apply now!
Sidharth Malhotra lipstick ad cut costs vs Kareena, Alia Bhatt
GoodGlam CEO reveals how signing Sidharth Malhotra for lipstick campaign saved millions versus A-list actresses charging Rs 1.5-3 crore. Viral 'Tested on Sid' strategy worked wonders!
Padel & Pickleball: New Marketing Magnets for Brands
Discover why Indian consumer giants like Zomato, McDonald's, and ITC are betting big on emerging sports padel and pickleball for marketing and engagement.
Viral Apology Trend: Brands Say Sorry for Being Too Good
Indian brands like Volkswagen and Myntra are issuing mock apologies for their excellent services. This clever marketing trend boosts engagement by over 60%. Discover what's behind the #SorryNotSorry craze.
Microsoft Uses Influencers to Attract Youth to Copilot
Microsoft deploys influencer marketing strategy with popular creators like Alix Earle to boost Copilot adoption among younger users. Learn how this challenges ChatGPT dominance.
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