Rose Merc Limited Announces 2026 Emirates Awards and Luxury Show in Dubai
Rose Merc Limited (BSE: 512115), together with its subsidiary Emirates Holding FZ LLC and strategic partner Moda Orama Ventures Pvt. Ltd. (MOVe), has announced the 2026 edition of the Emirates Awards and Emirates Luxury Show. The two-day event will be held in Dubai, UAE, in collaboration with PEZON and CineKorn Entertainment.
Building on the success of the inaugural 2025 edition, the 2026 event is expected to be significantly larger in scale. It will bring together distinguished leaders and innovators from luxury, fashion, business, entrepreneurship, real estate, entertainment, lifestyle, and innovation on an international platform.
Strategic Vision and Global IP Creation
As part of its long-term strategic vision, Rose Merc Limited, along with Emirates Holding FZ LLC and MOVe, continues to strengthen its presence in the global luxury, lifestyle, and entertainment ecosystem. The initiative aims to create globally recognized intellectual properties through meaningful collaborations that promote innovation, creativity, and cross-border business opportunities.
Flagship Platforms of the Event
The prestigious event will feature three flagship platforms:
- Emirates Awards – Recognizing excellence across business, entrepreneurship, fashion, luxury, entertainment, and innovation.
- Emirates Luxury Show – Showcasing leading luxury brands, designers, and premium lifestyle experiences.
- Business & Lifestyle Exhibition – Providing an international platform for businesses, brands, and entrepreneurs to network, collaborate, and expand globally.
Extensive Media Partnerships
The 2026 edition will benefit from extensive international media coverage through a distinguished network of leading print, television, and digital media platforms, including Khaleej Times, Filmfare Middle East, NKN MEDIA Dubai, India TV, Aaj Tak, Zee TV, ZEE5, India Today, Times Now, Gulf Good News, Pardais News, Bol India News, 92 HD News, eVision, Dubai Magazine, SRY News, Media Point, and CBH Times, along with several other prominent regional and international media organizations.
This extensive media network is expected to provide exceptional international visibility for participating brands, designers, entrepreneurs, celebrities, award recipients, investors, and business leaders.
Executive Comments
Mr. Purvesh Shelatkar, Executive Director of Rose Merc Limited, said: "The overwhelming response to the inaugural edition has encouraged us to further elevate this platform. The 2026 edition reflects Rose Merc Limited's commitment to building globally recognized intellectual properties that connect luxury, innovation, entrepreneurship, and excellence while fostering meaningful international collaborations. Through this initiative, we aim to create sustainable value for our partners, participants, stakeholders, and the wider business ecosystem."
Mr. Hanif Shaikh, Chairman of Emirates Holding FZ LLC, said: "The Emirates Awards and Emirates Luxury Show have evolved into a distinguished international platform that reflects Dubai's vision of bringing together global talent, innovation, and business excellence. We are delighted to collaborate with Rose Merc Limited, Moda Orama Ventures Pvt. Ltd. (MOVe), PEZON, and CineKorn Entertainment to deliver an even larger and more impactful 2026 edition. Through this initiative, we aim to foster meaningful cross-border partnerships, celebrate excellence across industries, and further position the UAE as a global destination for luxury, entrepreneurship, and innovation."
Expected Attendees and Impact
The event is expected to attract distinguished dignitaries, policymakers, business leaders, investors, fashion designers, luxury brands, celebrities, real estate developers, and entrepreneurs from the UAE, India, and several international markets. With expanded international participation, stronger strategic partnerships, and enhanced global media outreach, the 2026 Emirates Awards and Emirates Luxury Show are poised to further strengthen their position as a leading platform in the Middle East celebrating excellence across business, luxury, fashion, entrepreneurship, and entertainment.
About the Organizers
Rose Merc Limited (BSE: 512115) is a diversified listed company focused on creating value through strategic investments and businesses spanning sports, media, entertainment, luxury, lifestyle, and emerging growth sectors. The company continues to expand its global presence through innovative collaborations and internationally recognized platforms that foster business growth, entrepreneurship, and cross-border partnerships.
Emirates Holding Group is a UAE-based enterprise and part of Rose Merc Ltd Group, shaping luxury and cultural narratives through high-impact platforms in fashion, real estate, and lifestyle sectors. Its flagship IP, Emirates Luxury Show, connects global creativity with regional elegance.
MOVe (Moda Orama Ventures Pvt. Ltd.) is a fashion and lifestyle subsidiary of Rose Merc Ltd., focusing on curating international fashion experiences, nurturing design talent, and driving IP-driven ventures across global markets.



