Citroen Aircross Gets Pricier in India with Up to ₹45,000 Increase
French automaker Citroen has implemented a significant price revision for its popular Aircross SUV in the Indian market, making the vehicle costlier by up to ₹45,000. This move is part of a broader price adjustment affecting multiple models from the brand, including the Basalt and C3, as the company grapples with escalating operational expenses.
Revised Pricing Structure for Citroen Aircross Variants
The Citroen Aircross now commands a price range between ₹8.49 lakh and ₹13.94 lakh (ex-showroom), depending on the specific variant chosen. This marks a noticeable upward shift from the previous pricing bracket of ₹8.29 lakh to ₹13.49 lakh (ex-showroom). The price hike has been applied across most trims, with the exception of the recently introduced Max Turbo five-seater variant, which retains its original price point.
Detailed Breakdown of Old vs New Prices
Here is a comprehensive look at how the prices have changed for each variant of the Citroen Aircross:
- You 5S MT: New price ₹8.49 lakh (up by ₹20,000 from ₹8.29 lakh)
- Plus 5S MT: New price ₹9.97 lakh (up by ₹20,000 from ₹9.77 lakh)
- Plus 7S Turbo MT: New price ₹11.57 lakh (up by ₹20,000 from ₹11.37 lakh)
- Max 5S Turbo MT: New price ₹12.42 lakh (unchanged from ₹12.42 lakh)
- Max 7S Turbo MT: New price ₹12.80 lakh (up by ₹35,000 from ₹12.35 lakh, includes mandatory 360-degree camera)
- Max 5S Turbo AT: New price ₹13.57 lakh (unchanged from ₹13.57 lakh)
- Max 7S Turbo AT: New price ₹13.94 lakh (up by ₹45,000 from ₹13.49 lakh, includes mandatory 360-degree camera)
Factors Driving the Price Increase
Citroen attributes this price revision to a combination of rising input costs that have put pressure on the automotive industry. Key factors include the increased cost of critical raw materials, persistent inflationary trends, and fluctuations in foreign exchange rates. These economic challenges have compelled the manufacturer to adjust prices to maintain profitability and sustainability in the competitive Indian market.
Impact on Consumers and Market Positioning
For potential buyers, the price hike means that the Citroen Aircross now requires a higher investment, particularly for the top-tier variants. The most substantial increase of ₹45,000 affects the Max 7S Turbo AT variant, which now stands at ₹13.94 lakh. This variant includes a 360-degree surround view camera installed at the dealership level, adding to its overall value proposition despite the higher cost.
The unchanged prices for the Max Turbo five-seater trims, available in both manual and automatic transmissions at ₹12.42 lakh and ₹13.57 lakh respectively, offer a relatively stable option for consumers seeking specific configurations without the additional financial burden.
This price adjustment reflects broader trends in the automotive sector, where manufacturers are increasingly passing on cost pressures to consumers. As Citroen continues to navigate the Indian market, such revisions highlight the delicate balance between affordability and quality in the SUV segment.
