In a significant move to empower small and medium enterprises, Walmart-backed e-commerce platform Flipkart announced on Friday, November 14, 2025, that it has eliminated commission fees for all eligible sellers listing products priced below ₹1,000.
What Flipkart's New Commission Structure Means
The updated commission structure represents a major shift in Flipkart's approach to supporting India's small business ecosystem. The company will not charge any commission fees from eligible sellers who list their products below the ₹1,000 price point, according to reports from news agency PTI.
This strategic initiative aims to achieve multiple objectives: supporting micro, small and medium enterprises (MSMEs), improving customer affordability, and helping businesses manage operational costs more efficiently. A company statement explained that this move is designed to create a more inclusive digital marketplace.
Expansion to Shopsy and Executive Insights
The zero commission model extends beyond Flipkart's main platform to include all products sold on Shopsy, regardless of their price. This expansion signals Flipkart's focused effort to capture the hyper-value segment of the market while increasing purchasing power for value-conscious customers.
Flipkart's Senior Vice President and Head of Marketplace, Sakait Chaudhary, emphasized the critical role MSMEs play in India's economy, noting that this sector accounts for nearly 30% of the country's GDP. He highlighted Flipkart's commitment to removing barriers for regional and emerging brands seeking to enter the digital economy.
Impact on Customers and Sellers
For millions of Indian consumers, this policy change translates into more affordable choices, particularly in essential product categories where demand for items under ₹1,000 remains consistently high. The initiative reflects Flipkart's broader vision of building an accessible and growth-oriented e-commerce ecosystem that supports sellers at every level.
Chaudhary stated that this zero commission model will particularly benefit sellers operating in value-led categories, enabling them to offer more competitive pricing while maintaining healthy business margins. The move is expected to encourage more small businesses to join digital platforms and expand their market reach across India.
