Lord's Mark Industries Secures NHAI Mandate for Solar Highway Lighting in Vijayawada Region
Lord's Mark Industries Limited has announced that it has been awarded a significant mandate by the National Highways Authority of India (NHAI) to implement solar highway lighting across 104 accident-prone and blackspot locations in the Vijayawada region. This project represents the first phase of a larger, pan-India program aimed at enhancing road safety through innovative lighting solutions.
Competitive Bidding and Strategic Partnership
Following a rigorous commercial bidding process, Lord's Mark Industries Limited emerged as the successful bidder in partnership with Signify Innovations India Limited, formerly known as Philips Lighting India Limited. The company will be responsible for the comprehensive survey, design, manufacturing, and implementation of the solar lighting project across key national highway corridors.
Advanced Technology for Enhanced Safety
Unlike traditional illumination projects, this initiative employs proprietary survey frameworks and predictive risk mapping to precisely identify and address structural safety gaps at accident-prone blackspots. The deployment focuses on engineering visibility outcomes rather than merely adding light, targeting critical factors such as glare reduction, contrast loss prevention, approach angle optimization, and driver reaction zone enhancement to significantly reduce accidents and deliver measurable highway safety improvements.
Key Highway Stretches Covered
The project will cover several crucial highway sections in the Vijayawada region, including:
- The Anakapalli–Annavaram–Diwancheruvu section of NH-16 from Km 741.255 to Km 1022.494
- The Diwancheruvu–Siddhantham–Gundugolanu stretch on NH-216
- The Gundugolanu–Devarapalli–Kovvuru section from Km 15.320 to Km 85.204 on NH-16
- The Kathipudi stretch up to the start of the Kakinada Bypass, from Km 0.000 to Km 27.500 on NH-216
Strategic Vision and Leadership Perspective
Sachidanand Upadhyay, Managing Director of Lord's Mark Industries Limited, commented on this development, stating, "Securing this mandate through a highly competitive bidding process is a strong validation of Lord's Mark's data-driven approach and execution capabilities. This project goes beyond infrastructure creation; it represents a meaningful shift towards technology-enabled road safety solutions. Our partnership with Signify Innovations brings global expertise into the program and strengthens our ability to deliver scalable, future-ready solutions aligned with national safety priorities."
Four-Year Pan-India Expansion Plan
The Vijayawada mandate constitutes just the initial phase of a comprehensive four-year program that Lord's Mark plans to execute across multiple states in India. As the initiative scales in subsequent phases, it will cover national highways throughout the country, creating a robust platform for long-term growth through government-led infrastructure programs.
Strategic Milestone for Lord's Mark Industries
For Lord's Mark Industries, this award represents a strategic milestone that reinforces the company's positioning in several key areas:
- Public Infrastructure Development: Strengthening involvement in critical national infrastructure projects
- Sustainable Solutions: Promoting solar-powered lighting as an environmentally friendly alternative
- Technology-Enabled Safety Systems: Leveraging advanced analytics and predictive modeling for road safety
- Scalable Growth Platform: Creating opportunities for expansion through large government programs
This initiative aligns with India's broader goals of enhancing road safety infrastructure while promoting sustainable energy solutions across the national highway network.