The much-anticipated Prabhas-starrer 'The Raja Saab' found itself in the headlines for an unsettling reason following its recent promotional event. The incident involved actress Nidhhi Agerwal, who faced an overwhelming and frightening surge from fans, highlighting serious crowd management failures.
Chaotic Scenes at Hyderabad Event
On Wednesday, the makers of the film organized a high-profile event in Hyderabad to launch the song 'Sahana Sahana'. While the event itself proceeded smoothly, the exit turned chaotic for Nidhhi Agerwal, who features in the track. As she attempted to leave the venue, a sea of enthusiastic fans surrounded her, leading to a mob-like situation.
A video that quickly went viral on social media, shared by entertainment portal Gulte, shows the actress visibly struggling to navigate through the dense crowd to reach her car. Despite the presence of security personnel, the situation appeared uncontrolled. Nidhhi looked visibly upset and distressed as she was jostled by the surging fans. The distress was evident even after she managed to get inside her vehicle, where she was seen appearing both angry and shaken by the ordeal.
As of now, neither the actress nor the film's producers have released an official statement regarding the alarming incident.
Netizens Condemn Lack of Safety and Management
The viral clip sparked immediate and widespread condemnation from internet users, who slammed the poor crowd control and violation of the celebrity's personal space.
Social media reactions were unified in their criticism. One user pointed out the complete lack of crowd management, calling it "nonsense" and blaming the organizers for mismanagement. Another expressed sympathy for Nidhhi, noting, "I feel sorry for her because it seems like everyone wants to touch her."
A particularly strong comment emphasized the need for basic respect, stating: "This Is Disturbing And Unacceptable. Admiration Should Never Turn Into Intimidation. Celebrities Are Human Beings, Not Public Property. A Little Discipline And Basic Civic Sense From The Crowd Could Have Prevented This. Safety And Respect Must Always Come First."
Others questioned the planning, with one X user remarking, "If you can choreograph an entry with cameras and banners, you can damn well choreograph a dignified exit. She escaped from a possible stampede." The sentiment about respecting personal space was echoed in another post: "Why is personal space such a hard concept for crowds?"
All About 'The Raja Saab'
Directed by Maruthi, 'The Raja Saab' boasts a massive star cast including Prabhas, Sanjay Dutt, Boman Irani, Malavika Mohanan, Nidhhi Agerwal, and Riddhi Kumar. Veteran actors like Zarina Wahab, Samuthirakani, Vennela Kishore, and Brahmanandam also play pivotal roles in the film.
The movie is one of the most awaited projects in Indian cinema and is scheduled for a grand theatrical release on January 9, 2026. The recent song launch was a key part of its promotional campaign, which was unfortunately marred by the security lapse affecting one of its stars.
