A quirky behind-the-scenes snapshot shared by actress Nidhhi Agerwal has sent the internet into a delightful tizzy, generating immense buzz for the upcoming Telugu film 'Raja Saab'. The photo, which features dummy crocodiles placed in theatre seats, offers a humorous and unexpected glimpse into the film's promotional strategy.
The Viral Moment That Captured Everyone's Attention
On January 9, 2026, Nidhhi Agerwal took to her social media to post a picture that instantly captured the imagination of her followers and film fans alike. The image shows several realistic-looking dummy crocodiles strategically seated in a cinema hall, presumably as part of a promotional setup for 'Raja Saab'.
In her caption, Agerwal added a playful touch, writing, "When you spot dummy crocodiles at the #RajaSaab theatres." This simple yet intriguing post was enough to trigger a wave of reactions, with fans expressing everything from amusement to curiosity about the context behind the unusual props.
Fan Reactions and Social Media Frenzy
The post did not take long to go viral. Fans flooded the comment section with a mix of laughter, questions, and sheer excitement. Many users found the concept of using crocodile dummies in theatres both innovative and hilarious, praising the unique marketing tactic.
Others used the opportunity to express their heightened anticipation for the film's release. The buzz effectively served as an unconventional but highly engaging promotional tool, reminding audiences about 'Raja Saab' in a memorable way. The post successfully turned a simple behind-the-scenes element into a major talking point, demonstrating the power of creative social media engagement.
Connecting the Dots to 'Raja Saab' and Its Star-Studded Cast
This viral moment is intrinsically linked to the much-anticipated film 'Raja Saab', which stars the pan-Indian superstar Prabhas in the lead role. Directed by Maruthi, the movie is a romantic horror comedy, a genre blend that explains the playful and spooky promotional theme involving crocodiles.
Nidhhi Agerwal plays a significant role in the film alongside Prabhas, and her social media activity has been keenly followed by fans eager for any updates. The film also features a notable cameo by Bollywood actress Malavika Mohanan, adding to its cross-industry appeal. The production is handled by Vamsi and Pramod under UV Creations, with music composed by G V Prakash Kumar.
The dummy crocodiles are believed to be part of a specific promotional event or a scene-related marketing gag for the film. Their placement in theatre seats cleverly plays into the movie's horror-comedy elements, generating curiosity about what kind of thrilling and funny moments audiences can expect.
The Impact on Film Promotion and Audience Engagement
This incident highlights a shift in how films are promoted in the digital age. Instead of relying solely on traditional trailers and posters, teams are now leveraging organic, shareable moments to create a direct connection with the audience. Nidhhi Agerwal's post functioned as perfect, cost-effective viral marketing.
It sparked conversations, memes, and widespread sharing, all of which contribute to building pre-release hype. The post ensured that 'Raja Saab' remained a trending topic, engaging not just hardcore fans of Prabhas but also a broader netizen audience intrigued by the unusual visual.
Ultimately, what started as a simple photo of dummy crocodiles transformed into a significant promotional win for 'Raja Saab'. It showcased the film's fun tone, engaged millions online, and successfully amplified excitement for its eventual arrival in theatres, proving that sometimes the most unconventional ideas make the biggest splash.