Jennifer Lamorna: The Fashion Designer Behind Patriots WR Mack Hollins' Success
As the New England Patriots gear up for their Super Bowl aspirations, one name has quietly emerged as a significant presence in wide receiver Mack Hollins' postseason journey. While the team prepares for the final showdown of the season, fans have consistently noticed a steadfast supporter in the stands, cheering him on through every playoff pressure and late-game drama.
Who Is Jennifer Lamorna?
Jennifer Lamorna is far more than just a familiar face at NFL games. She is an accomplished fashion designer and savvy businesswoman who has carved her own professional path. Lamorna is the founder and creative force behind Untailored Society, a fashion label that champions sustainable and environmentally conscious practices.
Her brand specializes in upcycled clothing, skillfully blending vintage pieces with contemporary design elements. Beyond fashion, Lamorna actively participates in NFL-related events focused on professional development and wellness. She has been involved in gatherings that promote mental health awareness and personal growth, including collaborations with organizations like Ghost Pepper Co.
Despite her visibility at games and events, Lamorna maintains a remarkably private personal life. She avoids media interviews and has kept details about her early life, educational background, and even her birthday away from public scrutiny.
A Relationship That Has Grown With His Career
Mack Hollins and Jennifer Lamorna have been in a committed relationship since 2020, building their bond alongside his evolving NFL career. The couple has deliberately kept their private life out of the spotlight, yet Lamorna has become a recognizable presence at games and team functions across different cities and franchises.
She has frequently been spotted with Hollins' family during pregame gatherings and stadium appearances throughout the league. One of her more public appearances occurred in September 2024 when she attended a pregame event with partners of Buffalo Bills players during Hollins' tenure with that team. Following the gathering, she was seen supporting him from the stands at Highmark Stadium.
The couple's relationship has included international travels as well. In 2023, they visited Cannes, France, with Lamorna sharing glimpses of their trip through her Instagram account. During a Patriots Foundation charity event in Boston on October 14, 2025, Hollins briefly acknowledged Lamorna's importance, telling the audience, "She keeps me grounded and focused" while discussing the crucial role of family support in his athletic career.
Building a Family and Creative Legacy
According to Jennifer Lamorna's Instagram updates, the couple shares two children together, adding another dimension to their partnership. While maintaining a relatively low-key public profile, Lamorna sustains an active but subtle social media presence. Her Instagram account currently features more than 475 posts and has attracted over 3,000 followers.
Through her social media, she offers occasional peeks into her creative work, travel experiences, and behind-the-scenes moments. She follows Hollins' account and subtly supports his career while continuing to develop her fashion enterprise.
As Mack Hollins pursues championship glory with the New England Patriots, Jennifer Lamorna remains his unwavering pillar of support—a fashion entrepreneur who has built both a sustainable clothing brand and a resilient partnership that thrives alongside the demands of professional football.
