FIFA World Cup fails to boost football's grassroots growth in Chandigarh
World Cup fails to boost football in Chandigarh

Chandigarh: Every four years, the FIFA World Cup grips fans worldwide. In Chandigarh, however, football remains on the margins, overshadowed by cricket's enduring popularity.

Coaches and former players say the reasons go beyond lack of interest, pointing to weak grassroots structures, limited competitive exposure, poor local representation and low commercial traction.

Former Asian Youth Championship (1974) gold medallist Harjinder Singh said football struggles against cricket's deep emotional appeal. Coach Bhupinder Singh echoed this: “If India were in the World Cup, viewership would rise due to national pride. Otherwise, many tune in only from the knockout stages.”

Wide Pickt banner — collaborative shopping lists app for Telegram, phone mockup with grocery list

The city's infrastructure is not entirely absent. The Chandigarh Football Academy, set up in 2000, was once a key pipeline. “Earlier, almost every batch had a national-level player. Now, that's rare,” Harjinder Singh said, pointing to gaps in sustained investment and structured pathways.

Stakeholders agree the sport's future hinges on grassroots participation. Harjinder Singh stressed that football must first thrive in schools, neighbourhoods and local clubs.

Limited pathways for local players remain a concern. While academies often recruit from football-strong regions like Manipur, experts say Chandigarh's own talent needs greater visibility. “Local role models are crucial to building a football culture,” he said.

Having served as AIFF head scout, Harjinder Singh underlined the role of associations in organising leagues, scouting talent and ensuring regular competition—areas where gaps persist.

Coaches also point to the contrast with cricket's year-round calendar across school, district and club levels, which sustains visibility and player development. Football lacks a similar frequency of organised competition.

The World Cup's muted footprint is also visible commercially. Many restaurants have skipped screenings, citing late-night fixtures, unlike cricket events that align with prime-time viewing. Retailers report limited merchandise demand, with spikes typically seen only in the later stages as fans rally around finalists or global stars rather than following teams from the start.

You Can Also Check: Gold Rate in Chandigarh | Silver Rate in Chandigarh | Bank Holidays in Chandigarh | Public Holidays in Chandigarh | Chandigarh AQI | Weather in Chandigarh | Petrol Price in Chandigarh | Diesel Price in Chandigarh | CNG Price in Chandigarh | LPG Price in Chandigarh

Stay updated with the latest Chandigarh news. Download the TOI App.

About the Author

Sukhmani Kooner joined Times of India straight from journalism school and covers consumer affairs, sports and public issues. She loves painting, trekking and being surrounded by nature.

Pickt after-article banner — collaborative shopping lists app with family illustration