AI Content on OTT: Monetization Challenges in India
AI-generated content is rapidly expanding on Indian streaming platforms, but advertisers remain cautious about monetization strategies. Explore the future of advertising vs subscription models.
AI-generated content is rapidly expanding on Indian streaming platforms, but advertisers remain cautious about monetization strategies. Explore the future of advertising vs subscription models.
Indian regional language content now commands nearly 30% of OTT platform budgets as audiences surge. Discover how Tamil, Malayalam, and Telugu shows are transforming India's streaming landscape and challenging Hindi dominance.
Discover this week's top streaming picks on Netflix, Prime Video & Apple TV! From Landman Season 2 to Ed Sheeran's concert special, don't miss these exciting new releases.
Discover the most popular social media platforms in 2025. Facebook leads with 3.07 billion users, while Reddit joins the top 10. See the full list and key trends shaping the digital world.
Instagram Reels faces potential ban in India as government reviews compliance. Learn how this could impact content creators and users across the country.
Discover Seher Hone Ko Hai, a groundbreaking musical series exploring India's cultural diversity through soulful melodies. Premiering soon on major platforms.
Actress Manisha Tambade, known for Saath Nibhana Saathiya 2, is focusing on OTT platforms and films for complex roles. She hints at new projects. Read more!
Major streaming platforms including Netflix, Disney+, and HBO Max have implemented significant price hikes in 2025. Discover why consumers continue to pay more despite losing content.
Shocking survey reveals 78% of Indian app-based taxi users face dark patterns and hidden charges. Learn how these platforms use manipulative tactics and what it means for consumers.
Vineeth Sreenivasan discusses Dulquer Salmaan's Lokah success, OTT platform support for Malayalam films, and the industry's global expansion. Read his insights now!
WhatsApp faces stricter EU content moderation rules as its channels get 'Very Large Online Platform' status under the Digital Services Act. Learn what this means for users.
Indian streaming platforms are increasingly adopting brand-sponsored content to overcome monetization challenges as digital advertising remains nascent and subscriptions plateau. Learn how this strategy is reshaping content creation.
Despite box office volatility and OTT saturation, savvy investors like Ramesh Damani and Nikhil Kamath are pouring money into content firms, betting on mobile-first formats, AI, and regional storytelling. Discover the new investment playbook.
Meta's revolutionary Ray-Ban smart glasses hit Indian markets on November 21. Discover AI-powered features, pricing, and exclusive availability on Amazon, Flipkart & Reliance Digital.
Investment bankers project Reliance's Jio Platforms could command a massive $170 billion valuation in potential IPO, signaling massive growth for India's digital giant.
Shefali Shah praises Delhi Crime's respectful storytelling while Rasika Duggal expresses immense pride in the groundbreaking series that redefined Indian web content.
Get ready for an entertainment bonanza! This week brings a thrilling lineup of Tamil and Telugu releases across major OTT platforms including Netflix, Amazon Prime Video, and Zee5. From romantic dramas to intense thrillers, discover your next binge-watch.
Meta's revolutionary AI-powered Ray-Ban smart glasses launch in India on November 21. Experience hands-free AI assistance, live streaming, and premium design. Pre-orders open now!
As investor interest shifts toward emerging blockchain platforms, industry analysts are comparing Optimism's layer-2 scaling solution with BlockchainFX's innovative trading ecosystem. Discover which project shows stronger growth potential in the evolving
Discover the leading cryptocurrency platforms revolutionizing India's digital finance landscape. Our comprehensive 2025 guide compares security, fees, and features to help you trade smarter.
Get ready for an exciting week of Malayalam entertainment! From thrilling crime dramas to heartwarming comedies, discover the complete list of new movies and web series streaming now on your favorite OTT platforms.
Indian social media platforms are witnessing unprecedented growth as users seek homegrown alternatives to global tech giants. Discover how apps like Koo and Hike Messenger are reshaping digital communication.
The Supreme Court has directed the Central government to file a comprehensive response to a petition calling for a nationwide ban on online gambling and betting platforms, raising serious concerns about addiction and financial ruin.
India's Supreme Court challenges the government on online gambling platforms disguised as e-sports and social games. Will this lead to a nationwide ban? Read the explosive details.
Discover how CoLab Platforms became India's latest stock market phenomenon with unprecedented 19,500% returns over five years and 96 consecutive upper circuits, creating massive wealth for investors.
Get ready for an entertainment-packed week with exciting new releases across top streaming platforms including Netflix, Amazon Prime Video, and more. Discover must-watch movies, gripping series, and hidden gems.
Discover how all-in-one financial platforms are transforming how Indians manage investments, offering convenience, security, and comprehensive solutions in one place.
New BARC data reveals India's entertainment landscape is transforming as millions in rural areas embrace OTT platforms, marking a significant shift from traditional TV viewership.
Indian investment platform Groww is reportedly advancing toward its IPO with advisors appointed and regulatory approvals being secured, joining other unicorns in the public markets.
Discover how OTT platforms are transforming failed theatrical releases into streaming successes, creating new revenue streams for filmmakers and changing audience viewing habits.