Mumbai BMC restricts digital billboard brightness in new policy
Mumbai's BMC implements new 2025 advertising guidelines limiting digital billboard brightness to 3:1 ratio to reduce glare. Learn how this affects road safety and urban landscape.
Mumbai's BMC implements new 2025 advertising guidelines limiting digital billboard brightness to 3:1 ratio to reduce glare. Learn how this affects road safety and urban landscape.
Omnicom Group acquires IPG in $13.5 billion deal, creating world's largest advertising company. Discover how this merger impacts India's ad industry, job market and competitive landscape.
Travelers face navigation chaos due to misleading road signs on Sirsa-Hisar highway. Authorities urged to take immediate corrective action for road safety.
FSSAI directs states to remove misleading ORS-branded fruit beverages from markets. Protect your health by checking labels carefully. Learn more about food safety regulations.
FSSAI directs immediate removal of beverages falsely labeled as ORS from markets. Enforcement drives ordered across states to protect consumers from misleading health claims.
Bengaluru's revised outdoor advertising policy now permits hoardings on footpaths, raising concerns about pedestrian safety and urban aesthetics. Learn about the changes.
Supreme Court condemns liquor in tetra packs resembling juice boxes, calling it dangerous for children. Court demands government action on misleading packaging.
Bengaluru's new draft advertisement rules for 2025 introduce a centralized auction system to tackle illegal hoardings, enhance city aesthetics, and boost municipal revenue. Read the complete details.
Bright Outdoor Media Limited reports impressive H1 FY2026 performance with 22% revenue growth and 15% EBITDA increase. The company expands its digital footprint across India.
Bright Outdoor Media Limited reports impressive H1 FY26 results with 10.85% revenue growth and 16.67% profit surge. The company announces ₹0.25 interim dividend.
FSSAI cracks down on false ORS marketing claims. FDC Ltd welcomes action, reaffirming Electral's 50-year scientific legacy as genuine electrolyte solution.
BBC issues apology to Donald Trump for misleading video edit but rejects defamation claims. Learn about the controversy and its implications for media credibility.
Star Health Insurance pioneers India's first AI-generated advertising campaign, revolutionizing insurance marketing with cutting-edge technology and emotional storytelling.
Truecaller introduces ROI of Trust, its first comprehensive measurement suite tracking attention, trust, confidence and advertising impact at scale for brands in India.
India sees a 70% surge in complaints against offshore betting ads on platforms like Instagram and Facebook. Despite a new gaming ban, apps like 1xBet and Parimatch exploit legal loopholes. Read the full investigation.
Indian streaming platforms are increasingly adopting brand-sponsored content to overcome monetization challenges as digital advertising remains nascent and subscriptions plateau. Learn how this strategy is reshaping content creation.
Jharkhand's Food Safety Department uncovers dangerous deception as popular fruit drinks are found to be illegally marketed as Oral Rehydration Solutions, posing serious health risks to consumers.
Delhi High Court reprimands Patanjali Ayurved for deceptive Chyawanprash advertisement claiming COVID-19 protection. Court warns company against making false claims about competitors.
Delhi High Court questions Patanjali's controversial 'dhokha' advertisement campaign targeting rival chyawanprash brands, raising concerns about fair competition in Ayurveda market.
Bollywood legend Madhuri Dixit faces massive backlash from disappointed fans after Toronto event promoted as 'meet and greet' turns out differently. Fans demand apology for alleged false advertising.
Bollywood superstar Salman Khan lands in legal trouble as Kota consumer court issues notice for allegedly promoting pan masala through misleading advertisements. Get exclusive details about the case and potential consequences.
A resourceful Indian man turned down big corporate deals and instead sold advertising space on his wedding suit, raising an impressive ₹8.86 lakh through small businesses and individual sponsors.
Bollywood superstar Salman Khan finds himself in legal trouble after a misleading pan masala ad sparks controversy and potential violation of advertising guidelines.
Bollywood superstar Salman Khan lands in legal trouble as consumer court issues summons for allegedly endorsing misleading pan masala ad, facing potential legal consequences.
Coca-Cola revolutionizes holiday advertising with groundbreaking AI-created Christmas campaign. Discover how artificial intelligence is transforming marketing and why Coke's GenAI chief is sending a crucial message to traditional ad agencies.
Popular EdTech platform Physics Wallah faces legal trouble in Kashmir as police register FIR over controversial advertisement featuring students. Details emerge about the case that's shaking India's online education sector.
Google confirms users are seeing ads in Gemini AI responses. Company executive reveals this is part of testing phase for sponsored content integration in AI conversations.
Google makes advertising history with its first-ever Thanksgiving TV commercial created entirely using Artificial Intelligence. Discover how AI brought Tom the Turkey to life in this heartwarming holiday campaign.
A Delhi Metro passenger's viral complaint about pan masala advertisements questioning their impact on public dignity receives official response from DMRC. Read the full story about civic responsibility and advertising ethics.
CCPA slams two major IAS coaching institutes with heavy fines for using student photos without consent and running misleading advertisements featuring fake toppers.