MSU researchers develop herbal-treated cotton fabric with 98% antibacterial effectiveness, mosquito repellency, and UV protection. Eco-friendly innovation set to transform protective clothing.
The Pink Moon boutique in Bengaluru transforms plus-size shopping with inclusive fashion. Discover how this store celebrates body positivity and style for all sizes. Visit today!
Master Black Friday shopping with our expert guide. Learn what to buy, what to avoid, and essential tips to save money while getting the best deals on fashion, accessories, and more.
HUFTS launches magical winter collection for pets and owners. Discover matching outfits, sustainable materials, and festive designs that celebrate the human-animal bond.
Planning holiday shopping? Discover which major US clothing retailers will remain closed on Thanksgiving Day 2025 and their Black Friday opening schedules. Plan your shopping wisely!
India's apparel retailers see winter wear sales jump 25% as La Niña brings early cold wave. Better margins, wedding season boost demand. Read full analysis.
Discover how modern Indian menswear blends comfort with sophistication. Learn about the shift from rigid dress codes to personalized style that works from office to evening. Embrace fashion that reflects your lifestyle!
Premium custom shirt brand Bombay Shirt Company announces major expansion across Delhi-NCR with new stores and experience centers, revolutionizing personalized fashion in North India.
Discover the trailblazing winners of PETA India's 2025 Vegan Fashion Awards, celebrating cruelty-free innovation and sustainable design that's transforming the fashion industry.
Discover how India's elite are dressing their furry friends in custom-made couture, from monogrammed jackets to festive sherwanis, driving a multi-crore pet fashion revolution.
Discover how to stay stylish and warm this winter with our comprehensive fashion guide featuring layering techniques, fabric choices, and accessory must-haves for the season.
Don't let the cold weather derail your fitness goals! Discover practical strategies for staying motivated, warm, and safe while running during winter months.
Discover how luxury fashion houses are transforming menswear for Fall 2025 with sophisticated silhouettes, rich textures, and modern elegance that blend comfort with high style.
Medical specialists warn that tight-fitting clothing isn't just uncomfortable - it could be making you seriously sick. Discover the hidden health risks lurking in your wardrobe.
Discover the fascinating history and practical reasons why most jeans feature that distinctive yellow stitching - from durability secrets to fashion legacy.
Discover how Tantoms is challenging fast fashion norms with its sustainable, minimalist approach that's capturing the attention of conscious consumers across India.
Discover expert-approved care tips that will transform how you maintain your favourite sweaters and knitwear. Learn washing, storage, and maintenance secrets from fashion professionals.
Alia Bhatt redefines Diwali fashion with her elegant pastel kurta and lungi ensemble, showcasing how simplicity creates the biggest style statements this festive season.
Bengaluru's festive season sees significant drop in ethnic wear sales as 12% GST on items above ₹1000 dampens shopping spirit. Retailers report 30% decline despite festive discounts.
In a major relief for consumers and retailers, GST rates on apparel below ₹2,500 have been significantly reduced. This strategic tax cut is projected to boost sectoral revenue by 200 basis points, revitalizing India's fashion retail industry and making fa
This Diwali, let the stars guide your fashion choices! Discover which saree colours will bring you luck, prosperity, and compliments based on your zodiac sign in this exclusive style guide.
Discover the symbolic power of Diwali colours and how to dress for prosperity, joy, and new beginnings this festival season. Expert tips on traditional and contemporary styles.
Get ready to dazzle this Diwali with Sonakshi Sinha's exquisite festive wardrobe. Discover her stunning ethnic outfits, jewelry choices, and style tips for the celebration season.