In a significant move to bolster India's domestic electronics ecosystem, Titan Intech Limited has announced the launch of its new premium brand, UltraLED Displays. This strategic launch marks the company's evolution from an embedded manufacturing services (EMS) provider to a developer and owner of core LED display technology.
From Assembly to Innovation: Owning the Core Tech
Titan Intech, known for its OEM/ODM solutions, is now moving beyond assembly and distribution. The launch of UltraLED Displays represents its commitment to in-house display technology capabilities. The company's focus is on the critical electronics and advanced control systems that determine a display's performance, reliability, and scalability.
This technological leap has been achieved through an international co-development partnership with South Korean firm Media Information Communication Co., Ltd. (MIC). Through this collaboration, Titan Intech has internalised key technology transfers. Its portfolio now includes proprietary display control boards, advanced 2D and 3D processors, and mini- and micro-LED technologies.
Kumarraju Rudraraju, Managing Director of Titan Intech Limited, stated, "The launch of UltraLED Displays marks our entry into building and owning display technology in India." He outlined a dual-state manufacturing model where Telangana will anchor product development and system integration, while Andhra Pradesh will handle large-scale manufacturing.
UltraLED Displays: Built for Diverse Applications
The new UltraLED brand is engineered for a wide range of professional and public applications. The displays are targeted at corporate environments, command and control centres, retail spaces, public infrastructure, education, sports, and immersive display applications.
The brand's development focuses on three critical areas:
- Advanced LED Packaging: Utilizing COB, SMD, MiP, and Mini/Micro-LED architectures.
- System-Level Optimisation: Ensuring superior thermal management, power efficiency, calibration stability, and extended product life.
- Display Intelligence: Enabling centralised control, easy scalability, and support for future upgrades.
This holistic approach ensures products perform reliably under demanding, real-world operating conditions.
Major Investments to Boost Make in India
Supporting this ambitious launch are two major investments aimed at strengthening India's electronics manufacturing base.
First, the company has signed a Memorandum of Understanding (MoU) with the Andhra Pradesh Economic Development Board (APEDB) to establish an Integrated Display Electronics Manufacturing Facility in the Amaravati Capital Region. This project involves a substantial investment of approximately Rs 250 crore. It will be developed in phases on a 20-acre industrial parcel and is expected to create about 200 direct and 300 indirect jobs once operational.
Second, the technology partnership with MIC includes a phased investment of around Rs 135 crore over seven years. This investment is directed at technology absorption, infrastructure expansion, import substitution, and the localised development of high-performance LED, SMD, MiP, Mini-LED, and LCD control systems within India.
Rudraraju emphasised that this integrated approach will create skilled jobs across engineering, manufacturing, and supply chains, directly contributing to the Make in India vision by strengthening local electronics capabilities.
