Film critic and journalist Anupama Chopra delivered a sharp analysis of Indian cinema during the 'Dining with Stars' session at the Jaipur Literature Festival on Saturday. She explored key trends shaping the industry today.
Audience Behavior and Star Power
Chopra focused on how audience behavior continues to evolve. She noted India's deep fascination with film stars remains strong. However, she argued this reverence depends heavily on box-office success.
"We maintain a reverential connection with film stars," Chopra stated. "But this connection largely relies on their performance at the box office."
The Three Khans Phenomenon
Referring specifically to the three Khans of Hindi cinema, Chopra explained their enduring popularity. She said their decades-long stardom comes from consistently delivering films that resonate with audiences.
"People follow your personal life and everything about you only when you succeed at the box office," she emphasized. "Audience reverence is ultimately performance-driven."
Concerns About Storytelling
Chopra expressed clear concern about Hindi cinema's current direction. She pointed to excessive dependence on star power, often sacrificing strong storytelling in the process.
She stressed that true stardom should emerge naturally from compelling narratives. "If your storytelling connects with people, you become a star," Chopra asserted.
Broader Industry Shifts
The discussion also covered several important industry developments:
- The rising influence of OTT platforms
- The crucial role of writers in contemporary cinema
- The increasing importance of women in shaping film narratives
Chopra's insights provided a comprehensive look at where Indian cinema stands today and where it might be heading. Her analysis highlighted both the challenges and opportunities facing filmmakers and audiences alike.
