FSSAI Crackdown on Misleading Claims
The Food Safety and Standards Authority of India (FSSAI) has issued show-cause notices to Lotte India, Ferns N Petals, and Kubera Foods for alleged misleading claims and labelling violations in their packaged products. The companies have been directed to explain why no action should be taken against them.
Details of the Notices
According to an FSSAI tweet on July 8, 2026, the notices were issued after inspections revealed non-compliance with labelling regulations. The violations include inaccurate nutritional information, unsubstantiated health claims, and improper ingredient listings. FSSAI emphasized that such practices mislead consumers and violate the Food Safety and Standards Act, 2006.
Impact on Consumers and Industry
This action is part of FSSAI's ongoing efforts to ensure transparency in food labelling. Consumer rights groups have welcomed the move, stating that misleading claims can lead to poor dietary choices and health risks. The companies now have a specified period to respond, failing which FSSAI may impose penalties, including fines or product recalls.
The notices serve as a warning to the broader food industry to adhere to strict labelling standards. FSSAI has previously taken similar actions against other brands, reinforcing its commitment to consumer protection.
