The Ralph Lauren Christmas Revolution Sweeping Indian Homes
This holiday season, Indian households are embracing a surprising new decor trend that's taking social media by storm. Forget traditional Christmas decorations - the Ralph Lauren aesthetic has become the ultimate inspiration for festive home styling across the country.
The trend began when content creators noticed that if Mariah Carey were writing her iconic holiday anthem today, she wouldn't just be asking for generic Christmas cheer. She'd be specific about the aesthetics, featuring cozy rooms decorated with tartan throws, wooden garlands, velvet ornaments, tapered burgundy candles, and plaid designs taking over every nook and corner.
What Makes Ralph Lauren Christmas Decor So Special?
This year, homes are transforming to resemble Ralph Lauren stores, with tartans and plaids dominating everything from table runners to coffee mugs and doormats. The timeless designs that evoke the warmth and cheer of the festive season have become the talk of Indian social media circles.
The internet is flooded with pictures and videos of people decorating their homes the Ralph Lauren way. For the luxury brand, tartan represents more than just fabric - it's a complete lifestyle approach rooted in heritage, nostalgia, and luxe Americana that perfectly captures the essence of winter.
Key Elements of the Ralph Lauren Christmas Look
Imagine walking into a cozy log cabin with roaring fireplaces and leather armchairs - that's the perfect marriage of luxury and comfort this trend aims to achieve. The Ralph Lauren Christmas aesthetic focuses on several distinctive components:
Tartans and plaids serve as the signature patterns that immediately announce the holiday season while bringing warmth and heritage charm to any space.
Rich textures play a crucial role, encouraging homeowners to pair velvet, cashmere, wool, and leather to create that luxurious look and feel everyone desires during the holidays.
The deep color palette dominates with colors like hunter green, burgundy, navy, and espresso brown, accented with cream, gold, or brass touches.
Dark woods and metals including mahogany furniture, brass fixtures, and polished silver details bring classic vintage appeal to the decor.
Warm lighting completes the old-money vibe with soft candlelight, warm white string lights, and amber-hued lamps creating that gentle, inviting glow.
Creating the Luxury Look on an Indian Budget
The most exciting aspect of this trend? You don't need to purchase actual Ralph Lauren products to achieve the look. Katie Davila Fletcher, a 28-year-old content creator from Kansas City, Missouri, has gone viral on TikTok with her 'Ralph Lauren Christmas: On a Budget' series.
She demonstrates how to source items locally and online to create the perfect cozy and luxe holiday decor. "I heard Ralph Lauren Christmas is trending this year, so I immediately went to Amazon and found numerous items fitting the theme," she explained in one of her videos.
Fletcher showcased how a burgundy garland for Christmas trees adds richness, wooden beads in both light and dark versions, and velvet red ornaments can create the desired effect without breaking the bank. She particularly emphasized using plaid print pillowcases as an easy way to incorporate the Ralph Lauren touch.
Expert Tips from a Ralph Lauren Insider
Preston Konrad, a former Ralph Lauren employee, has shared valuable tips and tricks to help everyone recreate this trending decor style. "We have to start with tartan," he emphasized in a social media video. "One thing we always did was swap out lampshades on statement fixtures for tartan versions."
Konrad also recommended using tartan as a grounding element for surfaces with beautiful tablecloths and incorporating Blackwatch plaid for authenticity. When it comes to garland, he revealed the secret to achieving that luxurious Ralph Lauren look: "All this beautiful garland is double thickness. When I worked there, we would use two, if not three, artificial garlands to make them super thick."
He added that Ralph Lauren garland never droops and resembles true Scotch pine. For floral arrangements, he suggested focusing on pine, pinecones, and magnolia, while noting that red roses have become a huge holiday moment this year, complemented by red berries mixed into arrangements.
Interestingly, Konrad addressed the chatter about tartan ribbon, clarifying that "we really didn't use that. It's all about red ribbon" for that authentic Ralph Lauren Christmas finish.
As Indian households continue to embrace this global trend, the Ralph Lauren Christmas aesthetic proves that luxury holiday decor can be accessible to everyone, regardless of budget constraints, while bringing timeless elegance to festive celebrations across the country.