In a surprising revelation during his monthly Mann Ki Baat radio address, Prime Minister Narendra Modi, widely known for his association with tea, dedicated significant attention to discussing India's coffee culture and industry.
The Unexpected Coffee Connection
"My association with tea is well-known," the Prime Minister acknowledged, "but today I will discuss coffee." This statement marked a departure from his usual tea-related discussions, highlighting his personal connection to the beverage that dates back to his time as Gujarat's Chief Minister.
India's Coffee Revolution
PM Modi emphasized how India's coffee production has evolved beyond traditional growing regions. "Earlier, coffee was grown only in some parts of the country, but now it is being grown in more than one lakh hectares," he revealed, underscoring the significant expansion of coffee cultivation across the nation.
Economic Impact and Global Recognition
The Prime Minister highlighted the economic importance of Indian coffee, noting that "Indian coffee has created a distinct identity for itself in the world market." He pointed out that coffee production has become a substantial source of employment and livelihood for many Indians, particularly in regions where cultivation has recently expanded.
Beyond Beverage: A Cultural Shift
PM Modi's discussion extended beyond mere production statistics, touching upon how coffee culture has integrated into modern Indian society. The address recognized the changing consumption patterns and the growing appreciation for quality coffee among Indian consumers, signaling a broader cultural shift in beverage preferences.
The Prime Minister's unexpected focus on coffee in his latest address demonstrates the government's attention to diverse agricultural sectors and their contribution to India's economic growth story.