The Supreme Court on Wednesday sought the Centre's response on a plea seeking a ban on the sale of alcohol in tetra packs and sachets, citing that such packaging could confuse consumers with fruit juices. A bench of Justices comprising Chief Justice of India heard the matter after petitioner's counsel argued that the definition of 'bottle' under the excise regime was 'vague' and needed standardisation.
Petitioner's Argument
Advocate Vipin Nair, representing the petitioner, submitted that the current excise rules lack clarity on what constitutes a 'bottle', leading to the proliferation of alcohol in alternative packaging like tetra packs and sachets. He emphasised that these packages resemble fruit juice containers, posing a risk of accidental consumption, especially by minors and unsuspecting adults. 'The definition of bottle is vague under the excise regime, and some standardisation must come in this regard,' Nair argued.
Court's Direction
The Supreme Court issued notice to the Centre and sought its response within four weeks. The bench observed that the issue involves public health and safety, and the government must clarify its stand on regulating alcohol packaging. The court also noted that similar concerns have been raised in various consumer forums and by health experts.
Background of the Plea
The plea, filed by a public interest litigant, highlights that alcohol sold in tetra packs and sachets is often displayed alongside fruit juices in retail outlets, leading to confusion. It further argues that such packaging encourages easy access and impulse buying, contributing to alcohol abuse. The petitioner has requested a complete ban on alcohol in these containers, or alternatively, strict labelling and display norms.
Next Hearing
The matter is scheduled for further hearing after the Centre files its response. The court may also consider amicus curiae assistance if needed. The case has drawn attention to the broader issue of alcohol regulation and consumer safety in India.



