Historic Triumph and Unprecedented Digital Frenzy
India's victory in the ICC Women's World Cup 2025 has achieved something monumental, ending a long-standing quest for global cricket glory while simultaneously shattering digital viewership records. The final match, which was streamed live on JioHotstar, attracted a staggering 185 million viewers, a figure that remarkably equals the viewership for the final of the ICC Men's T20 World Cup 2024.
Record-Breaking Numbers Define a New Era
The entire tournament, which began on September 30, reached a cumulative audience of 446 million viewers. This massive number surpasses the total digital audience of the previous three ICC Women's World Cups combined, signaling a seismic shift in the sport's popularity. The title clash on Sunday achieved a peak concurrency of 21 million viewers as Captain Harmanpreet Kaur and her team became the first Asian side to ever lift the ICC Women’s World Cup trophy.
The Indian team's journey was a rollercoaster, featuring three consecutive losses in the league stage, a gripping semi-final victory, and a spectacular final win over Australia that ignited celebrations across the nation.
The Rise of Large-Screen Streaming and Future Prospects
In another significant milestone, viewership on Connected TV (CTV) hit 92 million for the final. This CTV number matched the viewership of both the ICC Men’s T20 World Cup 2024 and the Men’s Cricket World Cup 2023 finals, clearly illustrating how digital and large-screen streaming have become central to the sports-watching experience in India.
The players were recently honored by Prime Minister Narendra Modi and welcomed home by massive crowds. With the World Cup setting a powerful precedent, the focus now shifts to the upcoming Women’s Premier League (WPL) in early 2026, indicating that the rise of women's cricket in India is just beginning.
