In a significant move to regulate artificial intelligence, the Indian government has issued a stern directive to major technology companies, giving them just 15 days to comply with new AI regulations aimed at combating deepfakes and algorithmic bias.
Immediate Compliance Required
Union Minister of State for Electronics and IT, Rajeev Chandrasekhar, has made it clear that compliance is not optional. "Platforms are now obligated to implement clear measures against deepfakes and bias," stated the minister. "There will be consequences for those who ignore these directives."
What the New Rules Demand
The comprehensive advisory requires technology platforms to:
- Clearly label AI-generated content and deepfakes
- Prevent hosting or displaying illegal content
- Ensure their computer resources don't permit bias or discrimination
- Deploy consent popups for users
- Submit detailed compliance reports to the Ministry of Electronics and Information Technology
Government's Zero-Tolerance Stance
Chandrasekhar emphasized that the government's approach isn't adversarial but firm. "We're not here to punish innovation," he explained. "However, platforms that test the government's resolve will face serious consequences."
The minister specifically addressed concerns about bias in AI models, noting that any platform permitting discrimination through algorithms would be in violation of Indian IT rules.
Broader Implications for Tech Industry
This development comes as India positions itself as a global leader in AI governance. The regulations affect all significant social media intermediaries and extend to popular AI platforms including ChatGPT, Google Gemini, and other emerging technologies.
The government's proactive stance signals a new era of accountability for artificial intelligence in India, balancing innovation with user protection in the rapidly evolving digital landscape.
