Indian shoppers looking to purchase the latest Apple iPhone 17 have a compelling reason to celebrate this new year. Flipkart, the leading e-commerce giant, has officially announced its upcoming Republic Day Sale, which is set to commence on January 17, 2026. In a major pre-sale tease, the platform has revealed that the coveted iPhone 17 will be available at a significantly reduced price, marking its first-ever discount since its debut.
Flipkart Republic Day Sale: Key Offer on iPhone 17
The centerpiece of Flipkart's early announcements is a price cut on Apple's flagship smartphone. The iPhone 17, which was launched in September last year at an original price of Rs 82,900, will be available during the sale for Rs 74,999. This represents a substantial saving for buyers and is notably the first time the device has been offered at a discount in the Indian market. While the full terms of the offer are still under wraps, this early revelation has generated considerable excitement among tech enthusiasts.
Apple iPhone 17: Features and Specifications
The Apple iPhone 17 is a powerhouse device packed with cutting-edge technology. It boasts a 120Hz ProMotion display, ensuring exceptionally smooth scrolling, superior responsiveness, and crystal-clear visuals for everything from daily tasks to streaming high-definition content. Under the hood, it is powered by the advanced A19 Chipset, designed to handle demanding applications, intensive gaming sessions, and seamless multitasking without compromising on energy efficiency.
For photography and video calls, the iPhone 17 steps up its game. It features an upgraded 18MP front camera with Centre Stage technology, which automatically adjusts the frame to keep the user in focus during video calls. On the back, a sophisticated dual-camera system includes a 48MP main sensor and a 48MP ultrawide sensor, promising versatile and high-quality photography.
A significant upgrade comes in the form of 40W wired charging, which drastically reduces charging times compared to older models—a boon for users with heavy daily usage. The device runs on the latest iOS 26 operating system, which introduces the new Liquid Glass design interface.
What to Expect from Flipkart's Republic Day Sale 2026
Flipkart has confirmed that its flagship sale event, the Big Billion Days, will kick off on January 17. The company has already launched a dedicated microsite for the sale. As per initial information, customers can avail of an additional 10% discount on purchases made using HDFC Bank credit cards. Following the platform's tradition, Flipkart Plus and Black members will get early access to the sale deals before the general public.
Further details, such as the exact duration of the sale, specific exchange offers on old devices, and other bank promotions, are awaited and will be revealed by Flipkart closer to the sale date. This sale presents a golden opportunity for consumers to acquire premium technology like the iPhone 17 at a more accessible price point.