In a major festive bonanza for Indian shoppers, leading electronics retailer Croma has announced its most aggressive pricing yet on Apple's popular iPhone 15. The special Christmas 2025 offer includes a significant price reduction on the device, coupled with a lucrative exchange program for older models.
Details of the Croma Christmas 2025 iPhone Offer
The headline of the promotion is a substantial price cut on the iPhone 15, marking it as the biggest reduction since its launch. While the exact new selling price was not specified in the initial announcement, the drop is significant enough to be highlighted as the "biggest price drop" for the model on the platform.
More importantly, the deal is sweetened by a generous exchange scheme. Customers can avail up to Rs 14,000 off on the purchase of a new iPhone 15 by trading in their old smartphone. This exchange value is contingent on one critical condition: the old device must be in fully working condition without any physical damage to the body or the display.
Terms and Conditions for the Exchange Bonus
Prospective buyers looking to leverage the Rs 14,000 exchange offer must carefully assess their old device. The offer explicitly states that the handset submitted for exchange must be fully functional. Any signs of damage, including but not limited to:
- Cracks or scratches on the screen
- Dents or deformities on the body
- Non-functional buttons or ports
- Water damage indicators being triggered
could result in a lower valuation or rejection of the exchange request. It is advisable for customers to get their old device evaluated at a Croma store or via their online portal to confirm the exact exchange value applicable.
A Strategic Festive Move in the Indian Market
This announcement, made on 23 December 2025, is a classic year-end strategy to boost sales during the peak Christmas and New Year shopping period. The iPhone 15, known for its advanced camera system ideal for Christmas celebrations and iPhone photography, becomes a highly attractive purchase with this dual benefit of a price cut and exchange bonus.
The offer is live for a limited festive period and targets consumers who have been waiting for a substantial deal to upgrade their smartphones. It also positions Croma, a Tata-owned brand, strongly against other online and offline competitors in the bustling Indian retail market.
What This Means for Consumers
For anyone considering an upgrade to an iPhone 15, this Croma offer presents a compelling opportunity. The combined effect of the direct price reduction and the potential exchange bonus could lead to substantial savings, making the premium device more accessible. Shoppers are advised to act quickly, as such high-value festive promotions are typically time-bound and subject to stock availability.
This move underscores the intense competition in India's smartphone retail sector, especially during festivals, where retailers pull out all stops to attract customers with deals on flagship models from top brands like Apple.