In a significant food safety alert, the United States Food and Drug Administration (FDA) has initiated its most severe level of recall for a popular protein powder. The action comes after the discovery of a critical labeling error where an undeclared major allergen was found in a product marketed as free from allergens.
What is Being Recalled and Why?
The recall targets Genepro Whey 4th Generation Plasma Treated Protein, an unflavored dietary supplement sold in 225-gram resealable bags. The FDA has classified this as a Class I recall, indicating a situation where there is a reasonable probability that using the product will cause serious adverse health consequences or death.
This serious risk stems from a major discrepancy between the product's claims and its contents. While the packaging prominently states the powder is "allergen free," "lactose free," and "dairy free," FDA analysis revealed it may contain milk. For individuals with a milk allergy, even trace amounts can trigger dangerous reactions, making this mislabeling a severe violation of federal law which mandates clear allergen disclosure.
Critical Product Details for Consumers
Manufactured and distributed by Genepro Protein, Inc. of Cary, North Carolina, the recall affects approximately 250 bags of the product. Consumers are urged to immediately check their pantries for the following identifiers:
- Product: Genepro Whey 4th Generation Plasma Treated Protein (Unflavored)
- Package Size: 225 grams
- UPC Code: 850053365126
- Lot Code: 250214
- Best-By Date: February 13, 2027
- Servings: 30 per bag
If you possess a bag matching all these details, the FDA strongly advises not to consume it. You should either dispose of the product safely or return it to the point of purchase.
Understanding the Seriousness of the Risk
It is crucial to note that this recall is not due to contamination, spoilage, or a manufacturing defect in the traditional sense. The core issue is mislabeling, which becomes a life-threatening problem when involving allergens.
Milk allergy is distinct from lactose intolerance. A person with a milk allergy has an immune system reaction to the proteins in milk. Exposure can lead to symptoms ranging from hives, vomiting, and digestive issues to severe, life-threatening anaphylaxis, which impairs breathing. This recall is particularly alarming because consumers who are allergic to milk or who are vegan may have specifically chosen this product based on its "dairy-free" guarantee, placing them directly in harm's way.
The product was distributed across a vast portion of the United States, reaching consumers in 37 states. The affected states include Alabama, Arizona, Arkansas, California, Colorado, Connecticut, Florida, Georgia, Illinois, Indiana, Iowa, Maryland, Massachusetts, Minnesota, Mississippi, Missouri, North Carolina, North Dakota, New Hampshire, New Jersey, New Mexico, Nevada, New York, Ohio, Oklahoma, Oregon, Pennsylvania, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, and Wyoming.
This incident serves as a stark reminder for consumers, especially those with food allergies, to remain vigilant. Always double-check product labels, even for items you regularly purchase, and heed official recall notices from regulatory bodies like the FDA to ensure your safety and well-being.
