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Project Pan: The Beauty Trend for Mindful Consumption

Tired of endless beauty hauls? Discover Project Pan, the global movement encouraging people to use up products they own. Learn how this mindful approach saves money, reduces clutter, and is perfect for the Indian context.

Gen Z Beauty Rules: 9 Lessons India is Learning

Move over fairness creams! India's Gen Z is redefining beauty with skin-first routines, ingredient literacy & honest self-expression. Discover 9 actionable lessons to transform your approach.

Nykaa pilots Glam Pass loyalty program to retain shoppers

Nykaa introduces Glam Pass, a brand-specific loyalty program offering discounts to boost repeat purchases. This move comes as competition in India's online beauty retail market intensifies from Amazon, Flipkart, and quick-commerce apps.

Brandon Ingram & GloRilla: A $55M Power Couple

NBA star Brandon Ingram and rapper GloRilla's private romance is the talk of 2025. Discover their career earnings, endorsements, and how their combined net worth exceeds $55 million. Read more!

5 Beauty Trends to Dump Before 2026

As 2025 ends, we're officially cancelling these 5 beauty trends, from unsustainable skincare routines to harmful dupe culture. Get ready for a smarter beauty approach in 2026.

GloRilla supports Brandon Ingram as Raptors beat Magic

Rapper GloRilla turned heads in an all-black Prada ensemble while supporting boyfriend Brandon Ingram. The Toronto Raptors staged a massive comeback to defeat the Orlando Magic 107-106. Read more about the dramatic NBA night.

WOW Skin Science's Struggle in the Beauty Market

WOW Skin Science, once a leader in India's naturals boom, faces revenue decline as consumers shift to science-backed actives. The brand is now reformulating to blend naturals with actives in a bid for a comeback.

Australian Beauty Brands at Cosmoprof India 2025

Australian beauty brands bring cutting-edge innovation to Cosmoprof India 2025, showcasing sustainable products and forging new trade partnerships. Discover the latest trends shaping the Indian beauty market.

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