Esha Media Research Limited (BSE: 531259), a longstanding media monitoring and research company in India, has announced the completion of its management transition. The founding team, after nearly three decades of leadership, has moved to advisory roles, ensuring continuity of expertise and client relationships. The company is now led by Managing Director Siddharth Saraf and Executive Director and CFO Rakesh Mudgal, with a reconstituted board including independent directors Dr. Dimple Joshi, Reena U. Wagh, and Ashok Kumar Thakur. The transition follows a change in ownership earlier this year and the company's 43rd Annual General Meeting on July 7, 2026.
New Strategic Direction: From Broadcast Monitoring to Comprehensive Intelligence
Under new management, EMR is repositioning itself from a traditional broadcast-only media monitoring firm into an AI-native, end-to-end media and reputation intelligence platform. The platform will cover monitoring, measurement, analytics, and response across all media channels, including broadcast television (national and regional languages), print media (mainline, financial, and vernacular), digital news, social media platforms, influencer ecosystems, short-form video, podcasts, and creator-led media. The integrated suite of solutions will serve corporates, listed companies, consumer brands, sports teams, public figures, agencies, and government institutions. Offerings include brand and reputation tracking, sentiment and share-of-voice analytics, crisis and risk alerts, competitive intelligence, campaign measurement, and executive reputation management.
Beyond Measurement: Response and Engagement Solutions
EMR will also provide response and engagement solutions to help clients amplify favorable narratives, mitigate adverse coverage, and maintain consistent on-brand communication. This completes the journey from measurable insight to action. According to Siddharth Saraf, MD of Esha Media Research, "Esha carries a rare legacy of trust built over decades in India's media monitoring industry. Our task now is to carry that trust into the AI era. We are rebuilding the Company into a multi-solution platform covering end-to-end media and reputation intelligence, one that tells brands, enterprises and institutions not just what is being said about them, but what it means and what to do about it, in real time, across every channel that matters." He expressed gratitude to the founding team for their contribution and noted their continued guidance in an advisory capacity.
Founding Team's Continued Support
The outgoing founding team, led by Raman Iyer, Jyoti Babar, Sakshi Parab, and Shilpa Pawar—pioneers of India's media monitoring industry—will support the new management on client continuity, domain knowledge, and industry relationships during and after the transition. The company has begun work on platform modernization, product development, talent acquisition, and strategic partnerships, with further updates on its product roadmap and growth initiatives expected in the coming quarters.
About Esha Media Research Limited
Esha Media Research Limited (BSE: 531259) is a Mumbai-based, BSE-listed media monitoring and research company with nearly three decades of experience serving India's leading corporates, agencies, and institutions. It is transforming into an AI-native media and reputation intelligence platform, offering end-to-end monitoring, measurement, and intelligence solutions across broadcast, print, digital, and social media.
Media and Investor Contact
Esha Media Research Limited can be reached at info@eshamedia.com or by phone at 022 4096 6666 / +91 8369422553.
This press release is for information purposes only and does not constitute an offer, invitation, or recommendation to buy or sell any securities. Investors are advised to refer to the company's filings with BSE Limited for complete information.
