Ai+ Smartphone has announced the launch of the Nova 2 Neo 5G and Nova 2 Pro 5G, expanding its Nova Series portfolio with a focus on trusted, accessible, and performance-driven smartphones for Indian consumers. The devices were unveiled through an entertainment-led launch format called "India's Got Nova," hosted by comedian Samay Raina and gadget expert Rajiv Makhni, featuring audience interaction, live debates, and real-world challenges.
Community-First Launch Approach
The launch event departed from traditional presentations, prioritizing authentic consumer engagement. The format included product demonstrations and live debates, showcasing the devices in a more relatable manner. This approach aligns with Ai+ Smartphone's recently announced Open Review Program, where reviewers, creators, journalists, and tech community members were invited to test and review the devices before commercial availability, with no embargoes or guidelines.
According to Madhav Sheth, CEO of Ai+ Smartphone and Founder of NxtQuantum Shift Technologies, "The smartphone market is becoming increasingly diverse, with consumers seeking devices that align with their individual lifestyles, aspirations, and expectations rather than a one-size-fits-all experience. The Nova Series was created to address this shift by bringing together thoughtful design, dependable performance, trusted software, and meaningful innovation." He added, "With the introduction of the Nova 2 Neo and Nova 2 Pro, we are expanding the reach of the Nova Series across a broader spectrum of users. We wanted the launch itself to reflect the values we stand for, which is why we chose to involve the community and invite honest feedback."
Nova 2 Neo: Smart Entry-Level Device
The Nova 2 Neo is designed for first-time smartphone users and value-conscious buyers, offering a 6.745-inch HD+ 120Hz display, a 48MP Sony IMX582 AI camera, and an 8MP front camera. It is powered by the MediaTek Dimensity 6300 5G chipset and includes a 6000mAh battery with 18W charging support. The device features expandable storage up to 2TB, dual SIM 5G, a side-mounted fingerprint scanner, IP65 dust and water resistance, and a slim 8.5mm profile. It runs on Android 16-based NxtQuantum OS with the NxtPrivacy Dashboard and AI Key support. Available configurations include 4GB+128GB and 6GB+128GB.
Nova 2 Pro: Performance-Focused Model
The Nova 2 Pro targets creators, professionals, and performance-focused users, featuring a 6.9-inch FHD+ 144Hz punch-hole display with up to 800 nits brightness and a multi-layer cooling system. It is powered by the MediaTek Dimensity 7100 chipset and includes a 48MP Sony IMX582 main camera, an 8MP ultra-wide camera, and a 13MP front camera. Unique features include customizable lights on the back panel for notifications, a premium 2.5D glass finish, dual stereo speakers, dual microphones, UFS storage, expandable memory up to 1TB, and a 6000mAh battery with 33W fast charging. It also runs Android 16-based NxtQuantum OS with the NxtPrivacy Dashboard and advanced AI Key customization. Configurations available are 6GB+128GB and 8GB+128GB.
Open Review Program and Availability
The Open Review Program received an overwhelming response, with hundreds of reviewers and tech enthusiasts registering. Feedback from the program will be incorporated into product improvements. Both smartphones will be available on Flipkart and select retail outlets, with a Rs1,000 bank offer on all bank debit/credit cards. Ai+ Smartphone is a next-generation brand built in India, powered by NxtQuantum OS, India's first sovereign mobile operating system, focusing on clean design, long battery life, and trusted software at accessible prices.
