Paradise Biryani, the legendary Hyderabadi restaurant chain, has been honoured with the National Culinary Destination Award for Hyderabad at the India Today Tourism Awards 2026. The award was presented at a ceremony held in Goa, where Union Minister of Tourism Gajendra Singh Shekhawat handed over the accolade to Jupally Krishna Rao, the brand's proprietor, in the presence of Goa Chief Minister Pramod Sawant.
Award Ceremony Highlights
The event took place on June 15, 2026, and recognized Paradise Biryani's contribution to putting Hyderabad on the global culinary map. Jupally Krishna Rao shared the news on social media, expressing gratitude for the recognition. He posted a photo from the ceremony, captioning it: “Honoured to receive the National Culinary Destination Award for Hyderabad at the India Today Tourism Awards 2026 in Goa from Union Tourism Minister Shri Gajendra Singh Shekhawat ji, in the esteemed presence of Goa Chief Minister Shri Pramod Sawant ji. This recognition celebrates…”
Impact on Hyderabad Tourism
Hyderabad, known for its rich history and cuisine, has seen a surge in culinary tourism, with Paradise Biryani being a major draw for visitors. The award highlights the role of iconic food establishments in boosting local tourism. According to industry experts, such recognitions encourage more travelers to explore regional cuisines, contributing to the growth of the hospitality sector.
Paradise Biryani, established in 1953, has become synonymous with Hyderabadi biryani, serving millions of customers annually. The brand operates multiple outlets across India and has expanded internationally. The award is expected to further enhance its reputation as a must-visit culinary destination.
