YouTube 2025 Year-End Trends: Squid Game, Coolie & IPL Dominate
Top 10 YouTube Trends of 2025 Revealed

As 2025 draws to a close, YouTube has unveiled the topics that captured the nation's collective curiosity, revealing a vibrant mix of entertainment, sports, and pop culture. The trending list, released on 16 December 2025, highlights what Indian users were most eager to watch, search for, and discuss over the past twelve months.

Entertainment and Web Series Take Center Stage

The top trends were heavily dominated by major entertainment releases. Leading the pack was immense public interest in reviews and discussions surrounding the final season of the global Netflix phenomenon, Squid Game 3. The hype was palpable, reminiscent of promotional events like the one in Bangkok where a 12-meter-tall doll of 'Young-hee' was displayed.

Indian cinema made a powerful showing with Rajinikanth's much-anticipated film 'Coolie' generating massive search traffic. Alongside it, new Bollywood offerings like 'Saiyaara' featuring Aneet Padda and Ahaan Panday, and the film 'Sanam Teri Kasam' also trended significantly, proving the platform's role as a key barometer for movie buzz.

Sports, Music, and Viral Phenomena

Sports, particularly cricket, remained an evergreen topic. The Indian Premier League (IPL 2025) championship and its latest updates were a constant source of engagement for millions of fans. Similarly, the Asia Cup victory of the Indian team continued to be a popular topic for celebratory content and analyses.

The music scene saw the viral trap remix of the song 'Tung Tung Tung Sahur' capturing attention. From the world of K-pop and animation, the Netflix series 'KPop Demon Hunters' found a dedicated audience searching for clips and reviews.

Cultural Moments and Collectible Craze

Beyond mainstream media, unique cultural moments and hobbies also broke into the trends. The spiritual gathering of the Kumbh Mela was widely searched, indicating interest in large-scale cultural and religious events. Furthermore, the global collectible craze around the Labubu toy line, popularized by brands like Pop Mart, resonated with Indian audiences as well, showing the diverse interests of the YouTube viewership.

This year-end wrap-up from YouTube underscores the platform's pivotal role in shaping and reflecting digital consumption patterns in India. The list demonstrates a seamless blend of international streaming hits, domestic film fever, passionate sports fandom, and niche cultural trends, painting a comprehensive picture of the country's online pulse in 2025.