Guwahati Markets Adorned with Tricolor but Sales Remain Sluggish Ahead of Republic Day
As Republic Day approaches, the bustling markets of Guwahati have transformed into a sea of tricolor decorations. From roadside vendors to small stationery shops, stalls are abundantly stocked with patriotic items, including miniature paper flags, large cloth banners, badges, and caps. The festive atmosphere is visually striking, with the national colors prominently displayed across the city.
Variety of Flags Available but Footfall Declines
The vendors have displayed a wide range of flags to cater to different preferences and budgets. Plastic and cloth flags are priced between Rs 20 and Rs 500, depending on their size and material. Small hand-held paper flags are being sold for Rs 20, while medium-sized cloth flags cost between Rs 150 and Rs 250. Tri-colored badges are available for Rs 10 to Rs 30, making them an affordable option for many.
Despite this variety, shopkeepers report that footfall has been significantly low this year. Ramesh Kumar, a vendor at Fancy Bazaar who has been selling national flags for the last five years, expressed his concern. "Earlier, we would sell hundreds of flags in a day during the week before Republic Day. This time, people are just looking, asking prices, and leaving," he said. This sentiment is echoed by other traders who note that the festive buzz is missing, with sales remaining sluggish compared to previous years.
Citizens Opt for Practicality and Reuse
Many residents of Guwahati are choosing to reuse old flags from previous years, driven by a sense of practicality and responsibility. Anupam Dhar, a Chandmari resident, explained, "I already have flags at home from previous years. It feels wasteful to buy new ones every time. We should respect the flag, not treat it like a disposable item." This trend reflects a growing awareness about sustainability and mindful consumption during national celebrations.
Some citizens have opted for minimal celebrations, focusing on the essence of patriotism rather than material displays. Yuvraj Sarmah, a Kahilipara resident, shared, "I just wear a badge or reuse a cap I already have. Patriotism doesn't depend on how much you spend." This perspective highlights a shift towards more meaningful and personal expressions of national pride.
Traders Hopeful for Last-Minute Surge in Sales
Despite the current slowdown, traders remain hopeful for a last-minute rise in sales as Republic Day draws closer. With tricolor flags waving in the streets and more people stepping out in the evenings, shopkeepers are optimistic that the occasion's spirit will bring better business in the final days. Salma Begum, who runs a small stationery store near Dhirenpara, noted the challenges but maintained a positive outlook. "The prices of raw materials have gone up, but we cannot increase rates much. However, I am hopeful, as people often visit the markets in the evening," she said.
The combination of economic factors, such as rising raw material costs, and changing consumer behavior has created a unique scenario in Guwahati's markets this Republic Day. While the visual spectacle of tricolor decorations continues to brighten the city, the underlying economic dynamics reveal a more complex picture of festive commerce and civic responsibility.
