The city of Ranchi transformed into a festive wonderland this Christmas season, with its shopping complexes, restaurants, and entertainment centers drawing large crowds. These venues, decked out in dazzling lights, Christmas trees, wreaths, and themed installations, became immensely popular spots for visitors looking to capture memorable photographs.
Festive Ambiance Drives Footfall and Family Outings
The elaborate festive décor, combined with attractive discounts and special promotions at various retail stalls, successfully boosted visitor numbers. For many residents, the beautifully decorated malls became a preferred destination for spending quality time with family and friends, beyond just shopping.
Jessica Oraon, a visitor at a city mall, shared her experience, stating that the decorations had significantly lifted the mood. "It feels good to see the city so lively," she said. "We came here not just to shop, but to spend time and make the Christmas celebration memorable." This sentiment echoed among many who chose these vibrant spaces for their holiday gatherings.
Retailers and Hospitality Sector Report Festive Boom
Retailers capitalized on the increased foot traffic with lucrative offers. An executive from a leading shoe brand at a mall on Circular Road reported strong business. "We have given up to 60% off on all types of shoes," the executive said, highlighting the aggressive discounting strategy that attracted shoppers.
Meanwhile, the city's restaurants, pubs, and bars offered revellers, especially the youth, a plethora of choices. They organized cultural programmes, DJ nights, and rolled out special festive menus to cater to the celebratory crowd.
Nightlife and Dining in High Demand
Kush Agarwal, manager of a bar and restaurant on Karamtoli Chowk, detailed their successful celebrations. "A DJ from Delhi was invited to perform at the venue," Agarwal mentioned. The demand was so high that the establishment was almost fully booked nearly a week before Christmas. Youngsters danced, partied, and celebrated the festival to the fullest. The venue supported the festivities with a wide range of special cocktails, mocktails, and other delicacies on their exclusive menu.
The combined effect of visual splendor, economic incentives, and curated experiences made Ranchi's commercial and social hubs the epicenter of Christmas joy, demonstrating how festive investments translate into community engagement and commercial success.
