Premallatha Vijayakanth Launches Intensive Campaign in Vridhachalam Constituency
DMDK general secretary and DMK-led alliance candidate Premallatha Vijayakanth has embarked on a comprehensive door-to-door campaign across the Vridhachalam constituency, culminating her efforts with a substantial public rally held in front of the historic Virudhagiriswarar temple. This strategic political move marks a significant phase in her electoral journey as she seeks to connect directly with the electorate.
Grassroots Engagement and Public Interactions
Premallatha commenced her campaign day at the local Uzhavar Sandhai, where she engaged in meaningful conversations with vegetable vendors, local merchants, and members of the public. She extended her outreach to commuters at the bus stand and interacted with staff members at the Amma Unavagam, actively soliciting votes for the murasu symbol. These personal interactions formed a crucial part of her campaign strategy to build rapport with diverse segments of the constituency.
Emotional Appeal and Historical Connection
During her campaign speeches, Premallatha made a deeply emotional appeal to voters by invoking the memory of her late husband, the iconic leader "Captain" Vijayakanth, who secured victory from this very seat in the 2006 elections. She revealed that although district secretaries across all 234 constituencies had expressed desire for her to contest from their regions, she deliberately chose Vridhachalam due to its profound significance as the birthplace of DMDK's political identity.
"Vridhachalam flows through my blood, breath, and veins. Captain himself guided me in spirit to select this sacred soil. I stand before you not merely as a political candidate, but as your own daughter and sister," Premallatha declared with heartfelt conviction during her address to the gathered supporters.
Development Promises and Vision for Vridhachalam
Premallatha outlined an ambitious development agenda for the constituency, pledging to transform Vridhachalam into a model region for the entire state. She made several significant commitments, including:
- Her maiden speech in the legislative assembly will formally demand the declaration of Vridhachalam as a separate district
- Revitalization of the ceramic industry to boost local employment and economic growth
- Establishment of a government medical college hospital to enhance healthcare infrastructure
- Creation of an engineering college to promote technical education
- Development of a dedicated arts and science college exclusively for women to advance educational opportunities
Coalition Support and Political Resolve
The DMDK leader expressed sincere gratitude to VCK president Thol Thirumavalavan for his steadfast support throughout her campaign. She acknowledged that his unwavering backing has significantly strengthened the coalition's collective determination. "He affectionately referred to me as a 'female panther' (Penn Siruthai), and it is precisely that formidable strength that I will channel to champion your causes and fight for your rights," Premallatha affirmed, highlighting the symbolic power behind this endorsement.
This extensive campaign trail demonstrates Premallatha Vijayakanth's dedicated approach to securing electoral success while honoring her late husband's political legacy and addressing the developmental needs of Vridhachalam's residents through concrete policy proposals and emotional connection.



