Simone Biles vs Chloe Kim: A Financial Comparison Beyond Olympic Gold
At first glance, comparing the net worth of Simone Biles and Chloe Kim seems straightforward. Both athletes are Olympic champions who achieved global fame at a young age, redefining dominance in gymnastics and snowboarding respectively. However, a deeper examination of their finances and connections to the NFL reveals significant differences that highlight their unique paths to wealth.
Surface Similarities Mask Financial Divergence
Simone Biles, the most decorated gymnast in history with multiple gold medals, and Chloe Kim, a two-time Olympic gold medalist in snowboarding halfpipe, share remarkable athletic achievements. Both became household names early in their careers, yet their financial trajectories diverge when analyzed closely. While both have personal ties to NFL players, only one has built a fortune that substantially outpaces the other through strategic brand building and market visibility.
Simone Biles: An NFL WAG Who Transcends the Label
Simone Biles is married to Jonathan Owens, a safety for the Chicago Bears, which technically classifies her as an NFL WAG. However, this label barely captures her financial independence and entrepreneurial success. By 2025, Biles' estimated net worth stands at an impressive $25 million, according to Celebrity Net Worth. Crucially, the vast majority of this wealth stems from her own accomplishments long before her marriage.
Gymnastics, unlike professional leagues such as the NFL or NBA, does not offer lucrative contracts or guaranteed salaries. Biles generated her fortune by becoming an unavoidable presence in sports and culture. She transformed her athletic dominance into consumer trust, which she leveraged into long-term endorsement deals with major brands including Athleta, Visa, United Airlines, Powerade, and GK Elite.
Her strategic move from Nike to Athleta in 2021 marked a pivotal moment, demonstrating her focus on values, ownership, and career longevity over quick financial gains, as noted by Forbes. Even her temporary step back from competition during the Tokyo Olympics did not diminish her financial standing; sponsors remained loyal, and her influence continued to grow. Biles' wealth is a testament to peak athletic performance combined with intelligent management of her personal brand.
Chloe Kim: A Self-Made Success Without NFL Dependence
Chloe Kim, while dating Myles Garrett, the defensive end for the Cleveland Browns, has achieved financial success independently of this NFL connection. As of 2025, Kim's estimated net worth is approximately $10 million, as reported by Celebrity Net Worth. Similar to Biles, her earnings primarily come from endorsements rather than competition winnings, given the limited prize money in snowboarding even at the Olympic level.
Kim's back-to-back Olympic gold medals catapulted her into the ranks of the most marketable winter athletes globally. She has secured partnerships with prominent brands such as Nike, Beats by Dre, Visa, Toyota, and Roxy. However, her career involves natural pauses that impact financial momentum. Winter sports typically peak every four years during the Olympics, and Kim has taken breaks for mental health and education, including studies at Princeton University. These intervals can affect endorsement opportunities and income stability compared to year-round sports.
Wealth Disparity: Timing, Visibility, and Scale
Simone Biles is clearly wealthier, with $25 million compared to Chloe Kim's $10 million. This difference is not a reflection of talent but rather factors like timing, visibility, and scale. Biles competes in a sport with consistent global attention and frequent competitions, maintaining high visibility year-round. In contrast, Kim's exposure fluctuates with the four-year Olympic cycle, leading to peaks and valleys in marketability.
Both athletes are iconic figures who have revolutionized their respective sports. Their financial journeys underscore that while NFL connections may add a personal dimension, true wealth in athletics is built through personal achievement, strategic brand partnerships, and the ability to capitalize on global platforms. Biles' higher net worth highlights the advantages of competing in a sport with continuous international spotlight, whereas Kim's success demonstrates resilience in a field with cyclical prominence.
