A claim about a swimming pool business in Meerut has ignited a lively debate on social media after a post suggested it generates over Rs 22 lakh in monthly revenue during the summer season.
What the Viral Post Claimed
Shared by content creator Pooja on X, the post outlined how the farm-based swimming pool reportedly attracts hundreds of visitors daily and continues to earn even outside peak season. According to Pooja, the pool receives between 700 and 800 visitors daily during summer holidays. Using an average of 750 visitors paying Rs 100 each, daily revenue works out to around Rs 75,000, translating to approximately Rs 22.5 lakh per month. Photographs of the facility were also shared online.
Revenue Estimates for Regular Days
The post also suggested the business remains active outside peak summer. Around 250 people visit on regular days, generating Rs 25,000 daily or roughly Rs 7.5 lakh per month. Pooja further stated that the owner already owns the land and employs two security guards with a combined monthly salary of around Rs 20,000.
The Claim That Caught Attention
Beyond visitor numbers, another aspect drew interest: water drained from the pool is later sold to farmers for irrigation. Pooja wrote: “That's when I realized some people don't just own land, they turn it into a money-printing machine.”
Social Media Users Question the Figures
The post attracted mixed reactions. Some users questioned whether a pool could realistically accommodate hundreds of visitors daily. Others pointed out that Rs 22.5 lakh represents revenue, not profit, and expenses like electricity, maintenance, water treatment, chemicals, and upkeep could significantly affect earnings. One user wrote: “The data of 750 people visiting a pool every day is a wide stroke of imagination. And if by any chance they do, then they are swimming in a cesspool of dirt and disease.”
Others Say the Business Model Is Possible
Several users argued that affordable pools and farm-based recreational businesses can attract large crowds, especially during extreme heat. One user commented: “The smartest businesses are the ones that make money from the same asset in multiple ways. A swimming pool earning from visitors and then from irrigation water is a great example of maximizing resources.” Another added: “It's a really interesting way of looking at business. When land and ideas are used properly, even a simple step like this can turn into a strong income source.”
Questions Raised About Photos and Capacity
Some users pointed to shared photos, saying they did not show large crowds. Pooja clarified that images were taken in the morning when footfall is low, and crowds increase later. Others questioned how a single pool could accommodate hundreds daily. According to her, visitors are given limited time slots, allowing more people to use the facility throughout the day.
Debate Continues Over Irrigation Water Use
The reported use of pool water for irrigation also prompted questions. Some wondered whether chlorinated water is safe for farming and if any treatment occurs before supply. One user wrote: “Anyone else wondering how chlorinated water is being used for irrigation? Is it safe? Is there some processing happening before distributing to farmers?”
While opinions remain divided, the viral post has continued to generate discussion around the revenue estimates, the business model, and the practical questions raised by users online.
Disclaimer: This article is based on claims made in a social media post and online reports. The Times of India has not independently verified the authenticity of the claims, the location, the photographs, or the accuracy of the figures and business-related details mentioned.
