Realme has officially kicked off the sales for its latest Narzo 90 series smartphones in the Indian market. The series, which includes the Realme Narzo 90 and the Realme Narzo 90x, promises power-packed performance and is now available for purchase on major online platforms.
Sale Dates and Pricing Details
The Realme Narzo 90x went on its first flash sale on December 23. This initial sale window was limited to just 12 hours. On the other hand, the Realme Narzo 90 is scheduled to hit the virtual shelves starting December 24, with its first sale running for three days until December 26. Both devices are being sold via Amazon.in and the official Realme website.
Realme is introducing the phones with attractive launch offers. The Narzo 90x starts at an effective price of ₹11,999 for the 6GB RAM + 128GB storage variant, down from its original price of ₹13,999, thanks to a ₹2,000 instant discount coupon on Amazon or bank offers on Realme's site. The 8GB + 128GB model is priced at ₹13,499 after a ₹2,000 discount.
For the Narzo 90, the starting price is ₹15,999 for the 6GB + 128GB version (original price ₹16,999) with a ₹1,000 coupon and options for no-cost EMI. The 8GB + 128GB variant is offered at ₹17,499, reduced from ₹18,499.
Key Specifications and Target Audience
Realme has designed the two models to cater to slightly different user segments. The Realme Narzo 90 is positioned as a high-performance device for gaming and multimedia enthusiasts. It is powered by a Dimensity D6400 processor and features a 6.57-inch FHD 2.5D OLED display with a remarkable peak brightness of 4000 nits. It boasts a 50MP front camera and a Sony 85D2 rear sensor. For sustained performance, it incorporates a large 6050 mm² Vapor Chamber Cooling system and dual speakers. It is also rated for IP65 & IP69 durability.
The Realme Narzo 90x targets users who prioritize long battery life and smooth daily performance. It runs on a Dimensity D6300 chipset and sports a larger 6.75-inch HD LCD screen with a 144Hz refresh rate. Its camera setup includes a Sony 85D2 main sensor with a flicker sensor and an 8MP front camera. It shares the same IP65 & IP69 durability rating as its sibling but is slightly thicker and heavier at 8.28mm and 212g, respectively.
Market Positioning and Conclusion
The launch of the Narzo 90 series reinforces Realme's strategy in the competitive budget to mid-range smartphone segment in India. By offering distinct models focused on raw performance and battery-efficient daily use, the company aims to capture a wider audience. The aggressive pricing combined with limited-time launch offers is a clear attempt to drive early sales momentum during the festive season period.
For consumers looking for a new smartphone under ₹20,000, the Realme Narzo 90 series presents two compelling options. The Narzo 90 stands out for its superior display and gaming-centric features, while the Narzo 90x offers a high-refresh-rate screen and reliable performance for everyday tasks at a more accessible price point.
