In an exclusive interview on the sidelines of the Singapore Open, Asian Tour CEO and Commissioner Cho Minn Thant addressed key issues facing the Tour, including its ambitions in India, the backing from LIV Golf for the elite International Series (IS), geopolitical challenges, and plans for commercial sustainability.
Fewer Indian Players on the Asian Tour
When asked about the declining number of Indian players on the Asian Tour, Cho cited the reduction in tournaments held in India. “At one point, we had three to four events annually — the Indian Open, Panasonic Open, SAIL Open, and TAKE Solutions — which naturally boosted participation. We’d like to get back to having one or two events in India,” he said. He noted the emergence of strong young Indian professionals, with two coming through Qualifying School this year, and the return of experienced players like Gaganjeet Bhullar. The Asian Tour also maintains a strong relationship with the Indian Golf Players League (IGPL), co-sanctioning an ADT event and continuing the Bharath Classic, which is part of a Morocco swing. Additionally, the International Series India is scheduled for October at Prestige Golfshire near Bengaluru.
Future Indian Events
While no additional Indian events are currently planned, Cho emphasized that India remains a very important market and the Tour is always open to opportunities.
Bharath Classic in Morocco: Scheduling Solution
Explaining the decision to stage the Bharath Classic in Morocco, Cho revealed scheduling constraints. “From September through to the end of November, we have 11 events in 12 weeks. Fitting the Bharath Classic in that window without clashing with a bigger event was difficult,” he said. IGPL’s Africa strategy — including visits to South Africa, Mauritius, and Congo — led to a conversation with IGPL CEO Uttam Singh Mundy. Cho suggested moving the event to Morocco before the IS Morocco tournament, which worked for both parties. The Bharath Classic and IS Morocco are now held in consecutive weeks, with the AM Green IGPL Morocco Rising Stars ADT event also taking place at the same venue, Mazagan Beach & Golf Resort, in late May.
India’s Golf Landscape
Cho described Indian golf as “very strong,” citing the DP World Tour event, The International Series India, IGPL, PGTI, and a growing women’s game. Course quality has improved significantly, and from a domestic standpoint, Indian golf is in a healthy position.
Indian Open as Part of International Series?
Regarding the Indian Open joining the International Series, Cho noted that it is currently part of the DP World Tour with long-term backing from Hero. No discussions are underway, but he remains open to future conversations.
LIV Golf’s Future and Asian Tour Partnership
Addressing concerns about LIV Golf’s future, Cho acknowledged media speculation but stated that LIV Golf has assured the Asian Tour that 2026 will proceed as planned. “We’re confident the relationship will continue. The International Series has shown it can attract its own sponsors and be commercially sustainable,” he said. The partnership has evolved: initial LIV funding has been supplemented by strong domestic sponsorship, with many events now sponsor-driven. Rahul Singh and his team handle the commercial side from LIV’s perspective, while the Asian Tour manages sanctioning, player participation, and broadcast production. The Tour also contributes events like the Singapore Open, Hong Kong Open, and Saudi International.
Season Plans and Geopolitical Challenges
The Asian Tour currently has 17 confirmed events for the season, targeting around 20 — slightly below the original goal due to geopolitical challenges, particularly in the Middle East. Events in Egypt and Saudi Arabia earlier in the year did not materialize, with safety being the priority. Morocco remains a safe and active destination, hosting multiple events.
Rewarding Aspects and Global Pathways
Cho highlighted the most rewarding part of his career: “Seeing players come through Qualifying School, develop on the Asian Tour, and succeed globally — whether on LIV Golf, the PGA Tour, or in major championships.” He hopes to re-establish pathways with other global tours, including the DP World Tour and PGA Tour, to give players more opportunities.
Key Focus Markets
Southeast Asia remains core, though the Tour needs to strengthen its presence there. China and India are major priorities, alongside the Middle East once conditions stabilize. Cho expressed a desire to return to places like Malaysia and Thailand. The Bharath Classic’s staging in Morocco is likely a one-off, as it logistically worked this season.
Background
Born in Myanmar and raised in Australia, Cho has been based in Singapore for many years. He has worked in golf his entire career, describing it as his passion. “It’s a demanding role, but very rewarding,” he concluded.
