Advertout Ventures Shines at IDMA and MADDYS Awards
Advertout Ventures, led by Bala Suresh Babu and Khush Bavishi, secures Gold at IDMA and Digital Agency of the Year at MADDYS. The agency's performance-led video strategy wins big.
Category : Search result: AI in marketing
Marketers Keep Human Edge in AI World at Quoraverse 2025
At Quoraverse 2025, marketing leaders reveal how they are balancing AI's power with human creativity, empathy, and strategic thinking to build authentic brand connections. Discover the key strategies.
How Hyperlocal Creators Are Driving India's Digital Ad Boom
Social media giants like Snapchat and ShareChat are shifting focus to regional creators in Tier 2+ cities to boost engagement and ad revenue. Discover why hyperlocal content is the future of digital marketing in India.
HoABL Sells Land on Zepto, Shifts Marketing Online
House of Abhinandan Lodha breaks real estate norms by selling plots digitally. CMO Saurabh Jain reveals 30% younger buyers, Zepto partnership success, and moving beyond celebrity ads.
Book Review: The Great Indian Brain Rot by Anurag Minus Verma
A critical review of 'The Great Indian Brain Rot' by Anurag Minus Verma, exploring how digital marketing categories are flattening human thought and creativity in India. Read the full analysis.
Google Mixboard AI Transforms Marketing Concepts
Google Mixboard AI solves the 'vague-to-visual' gap for marketers. Learn how this free tool turns abstract campaign themes into full visual directions instantly.
Instagram cuts hashtag limit from 30 to just 5 per post
Instagram has drastically reduced its hashtag limit to just five per post, a major shift to combat spam and improve content discovery. Learn what this means for your reach and strategy.
Women Lead India's Digital Future at EmpowerHER'25 Summit
At the EmpowerHER'25 summit in Pune, women entrepreneurs showcased how technology and empathy are merging to drive sustainable business growth. Discover the inspiring stories behind Suta, Dwij, and more.
Women Lead India's Digital Future at EmpowerHER'25 Summit
At EmpowerHER'25 in Pune, women entrepreneurs showcased how technology and human-centric stories drive sustainable businesses. Discover the journeys of Suta, Dwij, and more.
AI Search Marketing: SEO's Future or a $171B New Game?
As AI search traffic surges 8x, marketers debate: Is traditional SEO dead, or will it merge with AI optimization? Explore the billion-dollar dilemma shaping digital strategy. Read more.
Mamaearth's Alagh: Marketing's Future is Offline
Mamaearth co-founder Varun Alagh argues digital fatigue is pushing brands back to the physical world. Discover why offline experiences are the new marketing frontier.
BMS & Accenture Open AI-Powered Medical Content Hub in Mumbai
Bristol Myers Squibb and Accenture launch Mosaic, a generative AI hub in Mumbai. It aims to personalize medical content for doctors and patients, backed by a $130M AI investment. Read more.
2013 Teapot Billboard Mistaken for Hitler: Social Media Storm
In 2013, a J.C. Penney tea kettle billboard in California sparked an online frenzy as users saw Hitler's likeness. The controversy led to sold-out products and viral debates. Discover the full story.
MoEngage raises $280M in Series F for AI push
MoEngage raises $180M more in Series F, total hits $280M. Funds to boost AI suite Merlin, expand in North America, Europe, and eye acquisitions. Read more.
TotalEnergies, Energy Core Start Lubricants Biz in Sri Lanka
TotalEnergies Marketing India partners with Energy Core Lanka to introduce premium lubricants in Sri Lanka, marking a strategic expansion in South Asia's automotive and industrial sectors.
UP CM Yogi Adityanath Threatens NSA for Fertiliser Black Market
UP CM Yogi Adityanath warns of NSA for fertiliser adulteration, orders daily review. Strict action promised against overcharging & irregularities. Details on state's fertiliser stock inside.
Digital Marketing Firm Owner Cheated of Rs 53 Lakh
An Ahmedabad businessman lost Rs 53 lakh in a sophisticated online trading fraud. Learn how the scam unfolded via social media and how to protect yourself from such cybercrimes.
Eveready CEO on Storytelling for Legacy Brands
Eveready CEO Anirban Banerjee told students at Narula Institute of Technology how legacy brands use storytelling to connect across generations. Learn key insights from his talk.
Delhi Cafe's Viral Obituary-Style Employee Post
Wongdhen Cafe in Delhi goes viral with a creative, obituary-style 'Employee of the Month' post for staffer Abhishek, sparking massive social media engagement and conversation.
Global Ad Spend to Grow 8.8% in 2025, Hits $1.14 Trillion
WPP Media forecasts global ad revenue to reach $1.14 trillion in 2025, up from 6% to 8.8% growth, fueled by AI and resilient tariff strategies. Retail media to overtake TV ads.
39 Market Secretaries Chargesheeted in Haryana
Haryana State Agricultural Marketing Board takes action against 39 secretaries for financial & procedural lapses. Details on the charges and government's crackdown inside.
Mizoram Hosts 2025 Buyer-Seller Meet for Organic Farmers
Mizoram's agricultural sector gets a major boost as the state hosts a key buyer-seller meet. Minister PC Vanlalruata highlights rail connectivity and Rs 137 crore ginger procurement scheme. Read more.
Black Marketing of ₹10 Currency Notes Flagged in Jalandhar
Jalandhar police investigate black marketing of ₹10 currency notes. Syndicate charges ₹12 for a bundle of 10 notes. Authorities urge public to report such illegal activities immediately.
ISL Clubs Raise Alarm Over 'Commercial Impossibility'
All ISL clubs except East Bengal warn AIFF of an untenable financial crisis as central revenue dries up. The federation forwards the plea to the Sports Ministry. Read the full story.
Yami Gautam Slams 'Extortion' in Film Marketing Ahead of Dhurandhar
Yami Gautam criticizes paid hype and negative PR in Bollywood. Her post comes as Dhurandhar, starring Ranveer Singh, gets CBFC clearance and faces muted advance bookings.
Prayagraj Paddy Procurement Hits 27,096 MT, 161 Centres Open
Prayagraj's paddy procurement sees major boost with 161 centres & faster MSP payments. Over 4,400 farmers already paid Rs 4,701 lakh. Read about the new OTP-based system.
GetReplies Secures $1M Seed Funding for AI Marketing Platform
Bangalore startup GetReplies launches an Agentic AI platform to unify fragmented marketing workflows, backed by $1M in seed funding led by Patni Family Office. Discover how it transforms B2B marketing.
LPG price cut for hospitality, ATF hike hits airlines
State oil firms slash commercial LPG cylinder price by Rs 10, offering relief to hotels & restaurants. However, ATF prices rise 5.4%, increasing airline operating costs. Details inside.
Nagpur Woman Loses Rs1.48 Cr in Crypto Fraud
A Nagpur businesswoman lost Rs1.48 crore in a Dubai-based cryptocurrency scam. Learn how Platincoin fraudsters promised huge returns and duped multiple investors. Stay informed to protect your investments.
O'Leary: Content Creators Earn More Than Engineers Now
Shark Tank's Kevin O'Leary reverses his engineering degree advice, now champions content creators earning up to $800K. Discover why storytelling skills dominate 2025 job market.
Page 1 of 4