Regional Influencers in Tamil Nadu See Budgets Soar
Tamil Nadu's social media creators are now key for brands, driving 35-40% better engagement in smaller cities. Learn how they are reshaping marketing and seeking new revenue streams beyond ads.
Tamil Nadu's social media creators are now key for brands, driving 35-40% better engagement in smaller cities. Learn how they are reshaping marketing and seeking new revenue streams beyond ads.
Microblogging platform X removed 3,500 pieces of AI-generated content and deleted over 600 accounts after MeitY flagged Grok chatbot misuse. The company has pledged stricter compliance with Indian laws.
Social media giant X admits error, deletes 3,500 posts to comply with Indian laws. The platform pledges to prevent obscene content in the future. Read the full story.
The new Digital India Act and Data Protection Act 2023 raise crucial questions about privacy, consent, and government access. Here's what every Indian needs to know about their digital rights now.
Elon Musk's X has acknowledged its error in handling obscene AI content via Grok. The platform blocked over 3,500 items and deleted 600+ accounts, pledging future compliance with Indian regulations.
In Nagpur's civic polls, AI-generated videos featuring Marvel Avengers as politicians are transforming social media into a key battleground. Discover how this tech is reshaping voter engagement. Read more!
A couple's simple request for a photo with an old keypad phone at the Taj Mahal went viral, amassing over 4.4 million likes. The moment highlights joy beyond technology. Read this heartwarming story.
Prasar Bharati launches a dedicated 30-minute prime-time slot, 'Creator's Corner,' on DD News to feature content from digital creators. Airing weekdays at 7 PM, it marks a new partnership model for India's public broadcaster.
Indian companies plan a major hiring surge in 2026, creating 10-12 million jobs. Driven by tech and diversity goals, firms like EY, Tata Motors, and Diageo are expanding teams. Read the full outlook.
The TOI Habit Index 2025 reveals OTT is India's entertainment king with 39% screen time. Yet, 55% of users now seek mindful consumption to combat digital fatigue. Explore the full data.
Karnataka's Pre-University Board expands digital exam facility to II PU students from 2024-25, offering a choice between pen-paper and online tests. Learn about the new initiative.
An Indian YouTube channel, Bandar Apna Dost, built on AI-generated videos earns ~₹35 crore yearly. A study reveals the rise of 'AI slop' and its impact on content creation. Read more.
The Indian government warns social media platforms to remove unlawful and obscene content immediately or face legal consequences under IT Rules 2021. Read the full details.
India emerges as OnlyFans' 2nd largest APAC market with $130M spending, driven by massive user base. Discover the key growth drivers and global rankings.
A new Goa Institute of Management study reveals high-quality firm-generated social media content builds brand equity and engagement, while user-generated content quality has no direct impact. Learn the key insights for digital strategy.
A new study by Goa Institute of Management reveals high-quality firm-generated content builds brand equity and drives social media engagement, while user-generated content quality has no direct impact. Learn key insights for digital strategy.
Social media influencer Sophie Rain reveals earning $43.4 million on OnlyFans in a year, sparking viral debate as her income surpasses NBA star Jayson Tatum's salary.
20-year-old creator Sophie Rain reveals earning $82 million in 18 months, surpassing LeBron James. But her journey was tougher than a 9-to-5 job. Read her full story.
Australian middleweight boxer Shannon Philp reveals earning up to $45,000 monthly through online platforms, enabling her to fund her training and career. Discover her journey.
India's creator economy, influencing $350-400B in spending, is set for strategic maturity in 2026. Explore 10 trends from commerce to legal contracts shaping its $1T future. Read more.
India's podcast audience is set to hit 267 million by 2029, but ad revenue lags. Discover why YouTube dominates and celebrity shows get all the ads. Read the full analysis.
Rapper DDG calmly schooled a stranger who doubted if streaming is a real job. The viral encounter highlights the ongoing debate around digital careers. Watch how he defended his multi-million dollar success.
Social media giants like Snapchat and ShareChat are shifting focus to regional creators in Tier 2+ cities to boost engagement and ad revenue. Discover why hyperlocal content is the future of digital marketing in India.
India's proposed deepfake rules risk stifling free speech and innovation. Experts argue for a balanced approach focusing on user awareness and provenance, not platform policing. Learn why smart regulation is key.
Google launches content transparency tools in Gemini app to help users identify AI-generated videos and images using SynthID watermarking. Learn the simple verification steps.
Discover the journey of Bela Bajaria, Netflix's Chief Content Officer, from beauty pageants to shaping global hits like Stranger Things and Bridgerton. Learn how her leadership influences what you stream.
A new YouTube report reveals a massive shift in India's digital habits, with 3 in 4 Gen Z users consuming translated or dubbed videos. Discover how creators like MrBeast are breaking language barriers.
Struggling between a gimbal and a tripod? Discover which camera stabilisation tool is best for your shooting style in India. Improve your video quality today!
Actress Sreeleela addresses explicit AI-generated fake images linked to her online. She confirms legal action and calls for responsibility on social media, highlighting the human cost of digital abuse.
Merriam-Webster names 'slop' the 2025 Word of the Year, highlighting the surge of low-quality AI content flooding social media, workplaces, and kids' platforms. Discover the impact.