MrBeast Wants to Make a Super Bowl Commercial for a Brand
YouTube star MrBeast publicly asks brands to let him create their Super Bowl ad, pitching his "amazing" idea. This bold move could reshape creator-led advertising. Read more.
YouTube star MrBeast publicly asks brands to let him create their Super Bowl ad, pitching his "amazing" idea. This bold move could reshape creator-led advertising. Read more.
Arvind Fashions acquires Flipkart's stake in Arvind Youth Brands for ₹135 crore, making Flying Machine brand a wholly-owned subsidiary. Read the full story for details.
Arvind Fashions Ltd acquires Flipkart's 31.25% stake in Arvind Youth Brands for ₹135 crore. Flying Machine brand to remain on Flipkart. Full story on the strategic buyout.
From SRK's Met Gala debut to Chanel's India focus and Tesla's entry, 2025 marked India's rise in global luxury. Explore key moments shaping fashion, law, and retail.
Go Digit General Insurance's board approves merger with its holding company, Go Digit Infoworks Services, marking the first such deal after insurance law amendments. The move aims to streamline structure and cut costs.
Global & Indian food chains like McDonald's, KFC, Haldiram's are set to open outlets at Indian railway stations. First outlets expected in 2026. Read more.
Team Marksmen Networks unveils the Most Preferred Brands 2025-26 list, highlighting a strategic shift towards hyper-personalization and consumer-centric engagement in India's market.
Funds advised by Convergent Finance and Samara Capital are set to acquire an additional 4.99% stake in Sundrop Brands, increasing their total holding. This strategic move signals strong confidence in the packaged foods company's growth trajectory.
For Indian FMCG brands, sustainability is now a key competitive edge. See how Seagram's 100 Pipers hosted a zero-waste concert in Gurgaon, turning entertainment into a testbed for eco-innovation. Discover the future of green branding.
Discover expertly shortlisted smartwatch deals from leading brands like Apple, Samsung & Noise. Find your perfect wearable with specs, prices & key features detailed. Shop now!
Gujarat's startup ecosystem sees a funding surge exceeding Rs 300 crore, with venture capital shifting focus to D2C, SaaS, and clean energy firms demonstrating clear scale and exit paths. Explore the key deals and investor insights.
Jaipur police raided a fake ghee factory in Sarna Dungar, seizing 7,500 litres of spurious product. Four arrested for forging top dairy brands. Read the full investigation details.
India's retail sector emerges as a global bright spot with malls at 95-100% occupancy. Over $3.5 billion in investments expected in 3 years as 88+ foreign brands enter. Read more.
A FAT Brands shareholder sues, alleging the firm hid over $1.4B debt & used high-interest loans. Stock hits a 5-year low. Read about the bankruptcy risk & legal battle.
US private equity giant L Catterton buys minority stake in iconic Indian snacks brand Haldiram's. Deal aims to fuel global expansion and an eventual IPO. Discover the latest big-ticket investment in India's booming consumer market.
First Brands founder Patrick James accuses lenders of predatory practices leading to bankruptcy, while new management alleges massive financial fraud. Key details inside.
Eveready CEO Anirban Banerjee told students at Narula Institute of Technology how legacy brands use storytelling to connect across generations. Learn key insights from his talk.
A proposal to merge 11 villages into Guntur Municipal Corporation sparks debate. While MLA & Commissioner back it for funds, corporators cite past failures. Read the full story.
Ather Energy, Lenskart, and other consumer brands pivot to Tier 2-4 cities as rising incomes and digital adoption fuel explosive growth. Discover the strategy shift driving India's next consumption wave.
Australian beauty brands bring cutting-edge innovation to Cosmoprof India 2025, showcasing sustainable products and forging new trade partnerships. Discover the latest trends shaping the Indian beauty market.
Chanel's first NYC show in 7 years, under new designer Matthieu Blazy, marks a strategic pivot. The luxury house aims to integrate clothing more prominently in stores, despite record price hikes. Explore the details.
A new study reveals air purifier sales in India grew 30% YoY, driven by pollution. Delhi-NCR accounted for 72% of sales, with Philips and Dyson leading brands. Discover key trends.
Italian authorities visited 13 top fashion houses, including Prada and Gucci, seeking documents on supply-chain controls amid a probe into worker exploitation. Read the full details.
From Lush to Lululemon, global fashion and personal-care brands are accelerating their India entry, driven by rising affluence and cooling demand elsewhere. Discover the key drivers reshaping India's $1.9 trillion retail market.
Paypal announces strategic partnership with Kreative Co. at Engage D2C Summit to help Indian brands scale globally with seamless cross-border payments. Learn more.
Fireside Ventures secures $253 million for its fourth consumer-focused fund, attracting global investors. The firm plans 35-36 investments, backing health, wellness, and AI-driven brands in India's booming market.
Omnicom announces over 4,000 layoffs and major agency mergers following its $13 billion acquisition of rival IPG. CEO says savings will exceed $750 million. Read the full story.
Leading British beauty brands like The Body Shop and Molton Brown will exhibit at Cosmoprof India 2025 in Delhi. Discover trends and forge partnerships at this premier B2B event.
Discover the 5 most fiercely guarded secret recipes from Coca-Cola to KFC that have built billion-dollar empires. The mystery behind the taste!
Residents of 27 Hyderabad municipalities react to GHMC merger proposal. Property tax disparities and bureaucratic accessibility concerns dominate discussions. Read full analysis.