Two Power WAGs Building Empires Beyond Football
The world of NFL wives showcases remarkable stories of women creating their own legacy, and two standout examples are Ciara Princess Wilson and Brittany Lynne Mahomes. While both married to football superstars, these women have established impressive careers and business ventures that command global attention.
Musical Powerhouse Versus Fitness Entrepreneur
Ciara, at 40 years old, has dominated the music industry for two decades, establishing herself as a formidable force in entertainment. Her journey contrasts with Brittany Mahomes, who at 30 has built her reputation in the fitness world and sports ownership over the past ten years.
Ciara's financial standing reflects her extensive career, with an estimated net worth of approximately $20 million. Meanwhile, Brittany Mahomes has accumulated wealth totaling around $15 million, demonstrating significant success in her entrepreneurial pursuits.
Business Ventures and Investment Strategies
Ciara's wealth stems from multiple revenue streams including music sales, acting roles, brand partnerships, and television hosting. Her social media influence is particularly valuable, with each TikTok post earning between $3,480 and $5,800. With 5.8 million followers and a 0.54% engagement rate, she has collaborated with major brands like Revlon, Adidas, Jeep, and Givenchy.
Brittany Mahomes has taken a different path to success. As a founding co-owner of the National Women's Soccer League's Kansas City Current, she has contributed significantly to the team's financial growth. The team's value has skyrocketed to $275 million in 2025, up dramatically from $182 million the previous year.
Through her online fitness brand, Brittany Lynne Fitness, and partnerships with companies like Shop Vitality, WHOOP, and SKIMS, Brittany has built a substantial business empire. Her Instagram following of 2.1 million provides a powerful platform for brand collaborations.
Power Couples and Combined Wealth
The financial picture becomes even more impressive when considering their partnerships with their NFL quarterback husbands. Ciara and Russell Wilson together represent nearly $185 million in combined net worth, while Brittany and Patrick Mahomes have approximately $105 million between them.
Both couples have diversified their investments significantly. Ciara and Russell have launched multiple business ventures including a fragrance line called "R&C Fragrance," real estate investments across Washington, Colorado, and California, clothing brands, and even executive producing the film "Sarah's Oil."
Brittany and Patrick have similarly invested in real estate, including a custom-built mansion in Belton, Missouri, and a Texas home. They've also demonstrated business acumen through strategic property sales, including selling a Kansas City property for approximately $2.9 million in 2023.
Different Approaches to Success
In a 2021 interview, Ciara revealed her methodical approach to career planning. "I've always been a planner, always, since day one," she shared. "Even back to the start of my career, with having a goal sheet. You can't get to where you want to get to in life without a compass."
Brittany Mahomes expressed a different perspective in a 2023 joint interview, acknowledging how Patrick's rapid fame took her by surprise. "I was not prepared for this at such a young age," she admitted. "We were in love, and I loved him with all my heart. But you know, I didn't expect it to skyrocket this soon."
Both women continue to expand their influence through new ventures. Brittany recently collaborated with WHOOP on custom fitness bands, while Ciara has been teasing new music with her track "Nice n' Sweet," demonstrating that their entrepreneurial spirits continue to drive new opportunities.
The parallel journeys of these two remarkable women showcase how NFL WAGs are redefining what it means to be partners of sports superstars, building substantial wealth and influence through smart business decisions and personal branding.
