Gurgaon: Authorities are broadening voter awareness initiatives by taking information directly to public institutions, workplaces, and community spaces as part of the ongoing Special Intensive Revision (SIR) campaign. Citizens visiting banks, petrol pumps, sports complexes, stadiums, and government offices will soon find publicity materials explaining the voter verification process and necessary documents for participation. Special emphasis is being placed on industrial areas, labor colonies, and migrant workers.
Departmental Collaboration for Maximum Outreach
The labor department has been instructed to spread awareness among workers and encourage them to submit required documents. The Department of Town and Country Planning (DTCP) and builders will reach out to laborers employed at construction sites. The sports department will display information via flex boards and awareness materials at sports nurseries, stadiums, and sports complexes to engage young voters and athletes. Banks have been asked to disseminate information among customers, while the food and supplies department will publicize the campaign at ration depots. Similar materials will be displayed at petrol pumps and other public locations to ensure maximum outreach.
ADC Issues Guidelines
Additional Deputy Commissioner (ADC) Sonu Bhatt on Wednesday held a meeting with officers from various departments regarding the SIR-2026 campaign and issued necessary guidelines for extensive publicity. “Conveying information about the campaign of the voter list to every section of society is the collective responsibility of all departments,” the ADC said. All departments were asked to nominate one SVEEP (Systematic Voters’ Education and Electoral Participation) nodal officer each. These officers will share information about activities organized at the departmental level and other evidence with the election department, ensuring necessary coordination.
Focus on Vulnerable Groups
The ADC directed the labor department to make special efforts to convey information about the campaign to industrial areas, labor colonies, and migrant workers. Directions were also given to conduct awareness activities in collaboration with DTCP and builders to reach workers at construction sites. The sports department was instructed to make players and youth aware by displaying flexes and information materials in sports nurseries, stadiums, and sports complexes. Similarly, banks were told to put up awareness materials and flexes to reach the maximum number of people. The food and supplies department was asked to display publicity materials at ration depots and related public places, while other departments were directed to do so at petrol pumps.
Grassroots Engagement
The ADC directed the district development and panchayat officer to make voters aware in all villages through gram sabhas. Municipal corporations and other bodies were asked to organize meetings with councilors and convey information to the general public. The education department was instructed to provide information about the SIR campaign in school prayer assemblies and organize debate and awareness activities, including conveying the message to families through students. The ADC directed self-help groups to connect with the campaign through Nehru Yuva Kendra Sangathan, the National Rural Livelihood Mission, and the women and child development department to increase door-to-door awareness via anganwadi workers and the health department through ASHA workers. He said that these grassroots-level networks can convey campaign information to the maximum number of citizens.
Empowering the Electoral Process
“The campaign is an important opportunity to make the electoral process more empowered and transparent. All departments should work in coordination and convey its information to the maximum number of citizens so that no eligible voter is deprived of the list,” Bhatt added. The initiative ensures that every eligible voter, including those in remote or marginalized communities, is informed and able to participate in the electoral process.
