Affle Names Sameer Sondhi as CSIO and CEO North America
Affle announces the appointment of Sameer Sondhi as Chief Strategic Investments Officer and CEO for North America, strengthening its global leadership team.
Category : Search result: video advertising
Javed Akhtar to take legal action against deepfake video
Veteran lyricist Javed Akhtar vows legal action against a viral deepfake video showing him wearing a topi. The incident highlights the growing misuse of AI technology for creating fake content.
Instagram Reels Becomes $50 Billion Business, Targets TV
Meta's Reels, once a TikTok imitator, now generates a $50 billion annual run rate. Discover how AI and new features fueled its rise and its ambitious plans for television screens.
OpenAI Testing Ads in ChatGPT Conversations
OpenAI is reportedly testing ads within ChatGPT responses to generate revenue. With 900M weekly users, this move could disrupt the digital ad market dominated by Google and Meta. Read more.
Ad budgets move from TV to digital as youth habits change
Youth-focused brands are reallocating advertising budgets from English-language TV channels to digital platforms like YouTube and Instagram, driven by changing viewership patterns. Explore the impact on marketing strategies.
New Year 2026 WhatsApp Status Video Download Ideas
Welcome 2026 with style! Download the latest trending WhatsApp status videos for New Year celebrations. Find animated, inspirational, and festive videos to share joy.
US Virgin Islands Sues Meta Over Scam Advertisements
The US Virgin Islands files a lawsuit against Meta, citing internal projections that 10% of its 2024 revenue would come from ads for scams and illegal content. Read the full details.
Surrogate Ad Rules Stuck in Legal Grey Zone
India's guidelines to curb surrogate ads for alcohol & tobacco face indefinite delay due to legal hurdles under Consumer Protection Act. Industry seeks clarity as health experts warn of risks.
Admissions Open for PG Diploma in Advertising, Chennai
Advertising Club Madras invites applications for its Postgraduate Diploma in Advertising (PGDA). Learn strategy, media, digital marketing & more. Contact 8248717152.
MrBeast Wants to Make a Super Bowl Commercial for a Brand
YouTube star MrBeast publicly asks brands to let him create their Super Bowl ad, pitching his "amazing" idea. This bold move could reshape creator-led advertising. Read more.
Jalandhar MC Loses Rs 1.5 Crore Arbitration Case to Advertiser
Jalandhar Municipal Corporation faces a major financial setback as an arbitration court orders it to pay Rs 1.5 crore to an advertising firm for a cancelled contract. Details inside.
Army Dad's Viral Video With Daughter Melts Hearts Online
A video of a little girl pleading with her Army father not to go to work is winning hearts. Watch this adorable display of pure love and innocence. See the viral moment here!
OpenAI Considers Ads in ChatGPT Responses: Report
OpenAI is reportedly exploring ad integration in ChatGPT, potentially tapping into user conversations as an 'advertising goldmine'. Could this challenge Google and Meta? Read more.
India's Podcast Paradox: Listeners Grow, Ads Don't
India's podcast audience is set to hit 267 million by 2029, but ad revenue lags. Discover why YouTube dominates and celebrity shows get all the ads. Read the full analysis.
India's Digital Ad Market Grows 149% in 2025
India's advertising landscape pivots decisively to digital, with a 149% surge in impressions in 2025. E-commerce leads the charge as TV ad volumes fall 10%. Discover what this means for brands and agencies.
How Hyperlocal Creators Are Driving India's Digital Ad Boom
Social media giants like Snapchat and ShareChat are shifting focus to regional creators in Tier 2+ cities to boost engagement and ad revenue. Discover why hyperlocal content is the future of digital marketing in India.
AI Threatens 30% of Bengaluru Ad Industry Jobs
The rise of AI in advertising sparks job fears in Bengaluru. Experts warn of a 30% workforce reduction as agencies adopt automation. Discover how the industry is adapting.
Jain University CMS Transforms Branding & Advertising Education
Jain University's Centre for Media Studies launches a new-age branding program, blending storytelling with strategy to create future-ready professionals. Discover how they're reshaping advertising education.
Meta made $3B from ad fraud: Reuters probe
A Reuters investigation uncovers that Meta generated billions from scam ads, mainly from China, despite internal warnings. Read the full report on the controversy.
Adobe Firefly Upgrades with Text-Driven Video Edits, New AI Models
Adobe's latest Firefly update introduces prompt-based video editing, allowing precise changes without full re-generation. It also adds third-party AI models for upscaling and image creation. Explore the new features.
Meta's $3B China Ad Revenue Tied to Scams: Report
Internal Meta documents show billions in revenue from Chinese scam ads on Facebook & Instagram. The company knew but scaled back enforcement. Read the full investigation.
Boy's Viral Invitation to Farah Khan Wins Hearts Online
A child's innocent worries about his home before inviting filmmaker Farah Khan sparked a viral moment. Read the heartwarming exchange and Farah Khan's adorable reaction.
Gurgaon liquor shops accused of major excise violations
Multiple Gurgaon liquor shops under probe for smuggling now face complaints for serious excise policy breaches, including illegal advertising and selling below MRP. Lawyer demands sealing and license suspension.
Global Ad Spend to Grow 8.8% in 2025, Hits $1.14 Trillion
WPP Media forecasts global ad revenue to reach $1.14 trillion in 2025, up from 6% to 8.8% growth, fueled by AI and resilient tariff strategies. Retail media to overtake TV ads.
Why Brands Are Tapping Ba***ds of Bollywood Memes
Netflix's 'Ba***ds of Bollywood' has sparked a viral memefest. Now, major brands like Spotify and Vaseline are leveraging its popularity for clever, insider-targeted ad campaigns. Discover the marketing phenomenon.
Govt's 26% Ad Rate Hike: Enough to Save Print Media?
As AI and Big Tech dominate India's ₹1.55 trillion ad market, the government's 26% print ad rate hike is seen as inadequate. We explore the structural crisis facing legacy news and the need for bold policy intervention.
India's E&M Industry to Grow at 7.8% CAGR, Reaching $47.2B
India's entertainment and media industry is projected to surge from $32.2B in 2024 to $47.2B by 2029, fueled by digital adoption and a young population. Discover the key drivers and segment-wise growth.
Omnicom Cuts 4,000 Jobs, Merges Agencies After IPG Deal
Omnicom announces over 4,000 layoffs and major agency mergers following its $13 billion acquisition of rival IPG. CEO says savings will exceed $750 million. Read the full story.
Mumbai BMC restricts digital billboard brightness in new policy
Mumbai's BMC implements new 2025 advertising guidelines limiting digital billboard brightness to 3:1 ratio to reduce glare. Learn how this affects road safety and urban landscape.
Omnicom-IPG Merger Creates World's Largest Ad Network
Omnicom Group acquires IPG in $13.5 billion deal, creating world's largest advertising company. Discover how this merger impacts India's ad industry, job market and competitive landscape.
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